M&A Deal Summary

Propagate Content Acquires Electus

On October 30, 2018, Propagate Content acquired media company Electus from IAC

Acquisition Highlights
  • This is Propagate Content’s 1st transaction in the Media sector.
  • This is Propagate Content’s 1st transaction in the United States.
  • This is Propagate Content’s 1st transaction in California.

M&A Deal Summary
Date 2018-10-30
Target Electus
Sector Media
Buyer(s) Propagate Content
Sellers(s) IAC
Deal Type Add-on Acquisition

Target

Electus

West Hollywood, California, United States
Electus LLC is a full-service production studio focused on distributing content globally as well as across a multitude of analog and digital platforms. Electus was formed in 2009 and is based in West Hollywood, California.

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Buyer(S) 1

Buyer

Propagate Content

Los Angeles, California, United States
Category Company
Founded 2015
Sector Media
DESCRIPTION

Propagate Content is a developer, producer, and distributor of programming built upon great stories spanning all genres, including premium scripted series, long-form, unscripted and formats, to broadcast, cable, digital, and emerging platforms worldwide. Propagate Content was founded in 2015 and is based in Los Angeles, California.

DEAL STATS #
Overall 1 of 1
Sector (Media) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (California) 1 of 1
Country (United States) 1 of 1
Year (2018) 1 of 1

Seller(S) 1

SELLER

IAC

New York, New York, United States
Category Company
Sector Digital Media
Employees9,500
Revenue 4.4B USD (2023)
DESCRIPTION

IAC is a media and Internet company focused in the core areas of search, applications, online dating, local and media. IAC's network of sites have over a billion total monthly visits in more than 100 countries. The company is headquartered in the Chelsea neighborhood of New York City with business operations and satellite offices around the world. IAC is based in New York, New York.

DEAL STATS #
Overall 17 of 20
Sector (Media) 1 of 1
Type (Add-on Acquisition) 3 of 3
State (California) 4 of 5
Country (United States) 16 of 19
Year (2018) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-05-01 HomeAdvisor

Golden, Colorado, United States

HomeAdvisor, Inc. is a home services marketplace in North America. HomeAdvisor International operates in six countries through four leading brands: MyHammer in Germany, Austria, and the United Kingdom; Travaux.com in France; Werkspot in the Netherlands; and Instapro in Italy.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-08-20 Vivian Health

San Francisco, California, United States

Vivian Health provides healthcare staffing that empowers nurses and healthcare professionals by giving them unprecedented access to transparent and accurate information to aid in their job search. Vivian Health was founded in 2017 and is based in San Francisco, California.

Buy -
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