Add-on Acquisition • Consumer Products

Procter & Gamble Acquires NIOXIN Research Laboratories

On September 3, 2008, Procter & Gamble acquired consumer products company NIOXIN Research Laboratories

Acquisition Context

This is Procter & Gamble’s 12th transaction in the Consumer Products sector.
This is Procter & Gamble’s 13th transaction in the United States.
This is Procter & Gamble’s 1st transaction in Georgia.

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M&A Deal Summary
Date	September 3, 2008
Target	NIOXIN Research Laboratories
Sector	Consumer Products
Buyer(s)	Procter & Gamble
Deal Type	Add-on Acquisition
Advisor(s)	Dyens & Co. (Financial)

Target Company

NIOXIN Research Laboratories

Lithia Springs, Georgia, United States

NIOXIN offers a range of innovative products that focus on the scalp to improve the appearance of thinning hair. The Company's product line is distributed through salons and salon stores in more than 40 countries.

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Buyer Overview 1

Buyer

Procter & Gamble

Cincinnati, Ohio, United States

Category	Company
Founded	1837
Sector	Consumer Products
Employees	108,000
Revenue	84.0B USD (2024)

DESCRIPTION

Entrance to Procter & Gamble's corporate headquarters in Cincinnati, Ohio.

Procter & Gamble is a producer of branded consumer packaged goods. Procter & Gamble was formed in 1837 and is based in Cincinnati, Ohio.

Deal Context for Buyer	#
Overall	14 of 29
Sector: Consumer Products	12 of 23
Type: Add-on Acquisition	12 of 25
State: Georgia	1 of 1
Country: United States	13 of 26
Year: 2008	2 of 2

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2008-07-15	ThermaCare Albany, Georgia, United States ThermaCare is a provider of heat wraps. ThermaCare HeatWraps relieve pain and accelerate healing with therapeutic heat.	Sell	-

DATE

TARGET

DEAL TYPE

VALUE

2008-07-15

ThermaCare

Albany, Georgia, United States

ThermaCare is a provider of heat wraps. ThermaCare HeatWraps relieve pain and accelerate healing with therapeutic heat.

Sell

FOLLOWING DEAL

DATE	TARGET	DEAL TYPE	VALUE
2008-09-08	Noxzema United States Noxzema skin-care products are cleansers and moisturizers and commonly are used for sunburn treatment.	Sell	-

DATE

TARGET

DEAL TYPE

VALUE

2008-09-08

Noxzema

United States

Noxzema skin-care products are cleansers and moisturizers and commonly are used for sunburn treatment.