M&A Deal Summary

Princeton Equity Group Acquires Accelerated Brands

On September 6, 2022, private equity firm Princeton Equity Group acquired automotive company Accelerated Brands

Acquisition Highlights
  • This is Princeton Equity Group’s 2nd transaction in the Automotive sector.
  • This is Princeton Equity Group’s 6th transaction in the United States.
  • This is Princeton Equity Group’s 2nd transaction in North Carolina.

M&A Deal Summary
Date 2022-09-06
Target Accelerated Brands
Sector Automotive
Buyer(s) Princeton Equity Group
Deal Type Consolidation

Target

Accelerated Brands

Winston-Salem, North Carolina, United States
Accelerated Brands is a provider of automotive services that comprises Strickland Brothers, a franchisor and operator of 10-minute oil change and automotive maintenance service centers, and Trademark Car Wash, an operator of express and full-service car wash locations. Accelerated Brands is based in Winston-Salem, North Carolina.

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Buyer(S) 1

Buyer

Princeton Equity Group

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2019
Size Small
Type Sector Focused
DESCRIPTION

Princeton Equity Group is a private equity firm focused on investing in franchisor and multi-unit businesses where it can assist with franchisee development, marketing, human capital, and real estate strategies. Franchisor categories of interest include consumer, healthcare, and business services. Princeton Equity Group was formed in 2019 and is based in Princeton, New Jersey.

DEAL STATS #
Overall 6 of 9
Sector (Automotive) 2 of 2
Type (Consolidation) 1 of 2
State (North Carolina) 2 of 2
Country (United States) 6 of 9
Year (2022) 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-05-11 IFPG

Parlin, New Jersey, United States

IFPG (The International Franchise Professionals Group) is a membership-based franchise consulting network of franchisors, franchisor consultants, and vendors. IFPG also hosts events and conferences for current members and provides lead generation services, consultant training, and industry relevant periodicals and online content. IFPG was founded in 2012 and is based in Parlin, New Jersey.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-03-03 Five Star Franchising

Springville, Utah, United States

Five Star Franchising is a group of franchised brands that includes Five Star Bath Solutions, Joe Homebuyer, Gotcha Covered, Bio-One, 1-800 Packouts, 1-800 Textiles and Mosquito Shield. Five Star Franchising was founded in 2009 and is based in Springville, Utah.

Buy -
Mergr

Product

Company

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