M&A Deal Summary

Practis Acquires Hearworks

On February 14, 2024, Practis acquired marketing company Hearworks

Acquisition Highlights
  • This is Practis’ 1st transaction in the Marketing sector.
  • This is Practis’ 2nd transaction in the United States.
  • This is Practis’ 1st transaction in Texas.

M&A Deal Summary
Date 2024-02-14
Target Hearworks
Sector Marketing
Buyer(s) Practis
Deal Type Add-on Acquisition

Target

Hearworks

Pearland, Texas, United States
HearWorks is a full-service marketing agency for hearing health clinics. It delivers results for clients through AI-enhanced marketing and database automation solutions, pay-per-click ads, social media marketing, email marketing, and lead-generation campaigns. HearWorks is based in Pearland, Texas.

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Buyer(S) 1

Buyer

Practis

Charlotte, North Carolina, United States
Category Company
Founded 1998
Sector Marketing
DESCRIPTION

Practis provides secure and comprehensive internet marketing solutions that enable medical groups, hospitals, and healthcare companies to exceed their patient engagement and acquisition goals. The company has developed a strong foundation by offering several proprietary software tools which enable it to serve a large client base at low costs. Practis was formed in 1998 and is based in Charlotte, North Carolina.

DEAL STATS #
Overall 2 of 2
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 2 of 2
State (Texas) 1 of 1
Country (United States) 2 of 2
Year (2024) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-09-15 MedPB

Darien, Connecticut, United States

MedPB is a digital marketing firm passionate about helping ambitious audiology and ENT practices grow and improve patients’ lives. MedPB team delivers results for clients through digital marketing services including medical search engine optimization, pay-per-click ads, social media marketing, email marketing, and lead generation campaigns. MedPB is based in Darien, Connecticut.

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