Buyout (LBO, MBO, MBI) • Business Services

Potentia Capital Acquires Commerce Vision

On March 1, 2021, private equity firm Potentia Capital acquired business services company Commerce Vision

Acquisition Context
  • This is Potentia Capital’s 1st transaction in the Business Services sector.
  • This is Potentia Capital’s 3rd transaction in Australia.
Investment Fate
  • Commerce Vision was sold to a strategic buyer in 2025.

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M&A Deal Summary

Date March 1, 2021
Target Commerce Vision
Sector Business Services
Buyer(s) Potentia Capital
Deal Type Buyout (LBO, MBO, MBI)

Target Company

Commerce Vision

Brisbane, Australia
Commerce Vision develops and supports enterprise-level B2B and B2C eCommerce solutions for manufacturers, distributors and retailers, integrated seamlessly to customer ERP and associated systems. Commerce Vision was founded in 2001 and is based in Brisbane, Australia.
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Buyer Overview 1

DESCRIPTION

Potentia Capital is a specialist private equity firm focused on technology and tech-enabled businesses. The Firm seeks Australian or New Zealand based companies with revenue between $10 and $150 million. Potentia Capital was established in 2014 and is based in Sydney, Australia.


Deal Context for Buyer #
Overall 3 of 11
Sector: Business Services 1 of 1
Type: Buyout (LBO, MBO, MBI) 3 of 7
Country: Australia 3 of 8
Year: 2021 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-08-26 Education Horizons

Melbourne, Australia

Education Horizons is a K-12 school management, teaching, and learning software company that truly empowers school administration staff and teachers to complete their work efficiently and effectively. EHG combines world-class school management provider, Synergetic Management Systems, with award-winning teaching and learning management developer, SEQTA Software, to offer schools an end-to-end software solution. Education Horizons was founded in 1978 and is based in Melbourne, Victoria.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-04-06 NewBook

Queensland, Australia

NewBook is a booking and property management system provider to the accommodation industry, serving over 1,600 businesses in 52 countries. NewBook was founded in 2010 and is based in Queensland, Australia.

Buy -