M&A Deal Summary

Postmedia Network Acquires SaltWire

On July 26, 2024, Postmedia Network acquired digital media company SaltWire

Acquisition Highlights
  • This is Postmedia Network’s 1st transaction in the Digital Media sector.
  • This is Postmedia Network’s 2nd transaction in Canada.
  • This is Postmedia Network’s 1st transaction in Nova Scotia.

M&A Deal Summary
Date 2024-07-26
Target SaltWire
Sector Digital Media
Buyer(s) Postmedia Network
Deal Type Add-on Acquisition

Target

SaltWire

Halifax, Nova Scotia, Canada
SaltWire is a media network covering Canada’s East Coast. It provides readers with trusted journalism and advertising opportunities to connect with an engaged audience Network-wide. SaltWire was formed in 2017 and is based in Halifax, Nova Scotia.

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Buyer(S) 1

Buyer

Postmedia Network

Don Mills, Ontario, Canada
Category Company
Founded 2010
Sector Media
DESCRIPTION

Postmedia Network Inc. is a news media company representing more than 200 brands across multiple print, online, and mobile platforms. Postmedia Network Inc. is a wholly owned subsidiary of Postmedia Network Canada Corp.

DEAL STATS #
Overall 2 of 2
Sector (Digital Media) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (Nova Scotia) 1 of 1
Country (Canada) 2 of 2
Year (2024) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-06-22 Infomart

Toronto, Ontario, Canada

Infomart is a media monitoring platform that provides news, analytics and insights reports for companies to enhance media strategies and campaigns.

Sell $38M
Mergr

Product

Company

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