M&A Deal Summary

Pocket Outdoor Media Acquires Big Stone Publishing

On October 9, 2020, Pocket Outdoor Media acquired publishing company Big Stone Publishing

Acquisition Highlights
  • This is Pocket Outdoor Media’s 1st transaction in the Publishing sector.
  • This is Pocket Outdoor Media’s 2nd transaction in the United States.
  • This is Pocket Outdoor Media’s 1st transaction in Colorado.

M&A Deal Summary
Date 2020-10-09
Target Big Stone Publishing
Sector Publishing
Buyer(s) Pocket Outdoor Media
Deal Type Add-on Acquisition

Target

Big Stone Publishing

Carbondale, Colorado, United States
Big Stone Publishing is a niche media company specializing in outdoor sports. Big Stone brand magazines include Trail Runner, Rock and Ice, ASCENT, Gym Climber and Dirt. Our mission is to inspire off-road runners and climbers to enjoy healthy and adventurous lives. Big Stone Publishing is based in Carbondale, Colorado.

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Buyer(S) 1

Buyer

Pocket Outdoor Media

Boulder, Colorado, United States
Category Company
Sector Media
DESCRIPTION

Pocket Outdoor Media, Inc. creator of active lifestyle content. Across the web, print, podcast, social and video, The brands include Yoga Journal, SKI, BACKPACKER, VeloNews, Climbing, Women’s Running, Triathlete, Better Nutrition, Bicycle Retailer & Industry News, Clean Eating, Fly Fishing Film Tour, IDEA Health and Fitness Association, Muscle & Performance, Nastar, National Park Trips, NatuRx, Oxygen, PodiumRunner, Roll Massif, SNEWS, Vegetarian Times, VeloPress, VeloSwap, and Warren Miller Entertainment. Pocket Outdoor Media is based in Boulder, Colorado.

DEAL STATS #
Overall 2 of 5
Sector (Publishing) 1 of 1
Type (Add-on Acquisition) 1 of 4
State (Colorado) 1 of 1
Country (United States) 2 of 3
Year (2020) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-06-30 Active Interest Media - Healthy Living Fitness and Outdoor Divisions

El Segund, California, United States

Active Interest Media, Inc.'s Healthy Living, Fitness, and Outdoor Divisions include Yoga Journal, SKI, Climbing, BACKPACKER, Warren Miller Entertainment, Oxygen, IDEA Health, and Fitness Association, Clean Eating, Vegetarian Times, Better Nutrition, NatuRx, Muscle & Performance, Nastar, Fly Fishing Film Tour, National Park Trips, and SNEWS.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-11-02 FinisherPix

Raleigh, North Carolina, United States

FinisherPix LLC is a provider of endurance sports photography. It also provides photo services to other prestigious events including the Los Angeles Marathon, Vienna City Marathon, Dublin Marathon, Austin Marathon, Long Beach Marathon, Carlsbad Marathon, Escape from Alcatraz Triathlon, Air Force Marathon, the Standard Chartered Singapore Marathon and ASB Auckland Marathon. FinisherPix is based in Raleigh, North Carolina.

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