M&A Deal Summary

PNC Erieview Capital and Vertikal Brands Acquire Higdon Outdoors

On August 26, 2020, mezzanine finance firm PNC Erieview Capital and Vertikal Brands acquired consumer products company Higdon Outdoors

Acquisition Highlights
  • This is PNC Erieview Capital’s 1st and Vertikal Brands’ 1st transaction in the Consumer Products sector.
  • This is PNC Erieview Capital’s 22nd and Vertikal Brands’ 1st transaction in the United States.
  • This is PNC Erieview Capital’s 1st and Vertikal Brands’ 1st transaction in Kentucky.

M&A Deal Summary
Date 2020-08-26
Target Higdon Outdoors
Sector Consumer Products
Buyer(s) PNC Erieview Capital
Vertikal Brands
Deal Type Add-on Acquisition

Target

Higdon Outdoors

Paducah, Kentucky, United States
Higdon Outdoors is a multi-brand designer, and supplier of hunting and sporting dog accessories. With more than 1,000 dealer locations worldwide. Higdon Outdoors was founded in 1994 and is based in Paducah, Kentucky.

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Buyer(S) 2

Buyer

PNC Erieview Capital

Investor Investor Investor Investor Investor

Category Mezzanine Finance Firm
Founded 1979
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

PNC Erieview Capital is a provider equity and junior capital to middle-market companies throughout the US and Canada. The Firm looks to support private equity sponsor-led buyouts and recapitalizations, non-sponsored buyouts, family office buyouts, and growth equity needs. PNC Erieview typically works with profitable companies (EBITDA greater than $5 million) valued from $20 to $250 million. Areas of interest include distribution, consumer products, healthcare, manufacturing, and services. The Firm was originally known as National City Equity Partners and was established in 1979. PNC Erieview Capital is based in Cleveland, Ohio.

DEAL STATS #
Overall 22 of 39
Sector (Consumer Products) 1 of 2
Type (Add-on Acquisition) 1 of 1
State (Kentucky) 1 of 1
Country (United States) 22 of 39
Year (2020) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-03-01 VetEvolve

Richmond, Virginia, United States

VetEvolve is a multi-location veterinary practice management platform providing its partner clinics differentiated partnership solutions and comprehensive services that free them up to focus on patient care. Its partner clinics provide general veterinary, emergency, boarding and daycare services to companion animals. VetEvolve is based in Richmond, Virginia.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-10-30 Real Avid

Plymouth, Minnesota, United States

Real Avid designs, develops and supplies innovative accessories for the outdoor enthusiast. With a focus on the do-it-yourself (“DIY”) segment of the shooting accessories industry, Real Avid has built a reputation for premium, high-quality cleaning and tool accessories built with the end consumer in mind. Real Avid was founded in 2008 and is based in Plymouth, Minnesota.

Buy -
Buyer

Vertikal Brands

Columbia, Missouri, United States
Category Company
Sector Business Services
DESCRIPTION

Vertikal Brands is an innovative platform that specializes in strategic growth strategies with business investments in the “Outdoor Lifestyle” category. Vertikal Brands partners with business owners and management teams to develop and grow the best brands in the space! This strategy combined with a dedicated equity partner allows us the flexibility that customizable transactions deserve. Vertikal Brands is based in Columbia, Missouri.

DEAL STATS #
Overall 1 of 2
Sector (Consumer Products) 1 of 2
Type (Add-on Acquisition) 1 of 1
State (Kentucky) 1 of 1
Country (United States) 1 of 2
Year (2020) 1 of 2
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-10-30 Real Avid

Plymouth, Minnesota, United States

Real Avid designs, develops and supplies innovative accessories for the outdoor enthusiast. With a focus on the do-it-yourself (“DIY”) segment of the shooting accessories industry, Real Avid has built a reputation for premium, high-quality cleaning and tool accessories built with the end consumer in mind. Real Avid was founded in 2008 and is based in Plymouth, Minnesota.

Buy -
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