Add-on Acquisition • Information Technology

Plus Company Acquires Munvo

On August 21, 2023, Plus Company acquired information technology company Munvo

Acquisition Context

This is Plus Company’s 1st transaction in the Information Technology sector.
This is Plus Company’s 1st transaction in Canada.
This is Plus Company’s 1st transaction in Quebec.

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M&A Deal Summary
Date	August 21, 2023
Target	Munvo
Sector	Information Technology
Buyer(s)	Plus Company
Deal Type	Add-on Acquisition

Target Company

Munvo

Montreal, Quebec, Canada

Munvo is a consulting firm specializing in assisting global companies by maximizing their investment in their marketing solutions. Munvo services include implementation, management consulting, and marketing run services. In addition, Munvo Lab develops products, connectors, and accelerators for Adobe, Unica Marketing Solutions, and SAS.

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Buyer Overview 1

Buyer

Plus Company

Québec, Quebec, Canada

Category	Company
Founded	2021
Sector	Marketing

DESCRIPTION

Plus Company offers a broad range of marketing services, award-winning creative ideas, deep digital expertise, and a global footprint. Plus Company was founded in 2021 and is based in Québec City.

Deal Context for Buyer	#
Overall	2 of 2
Sector: Information Technology	1 of 1
Type: Add-on Acquisition	2 of 2
State: Quebec	1 of 1
Country: Canada	1 of 1
Year: 2023	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2022-06-16	Mekanism San Francisco, California, United States Mekanism is a provider of multi-media marketing services. With offices in San Francisco, New York, Chicago, and Seattle, serve as collaborative business partners to some brands including Quaker, Amazon, Jose Cuervo, Stitch Fix, Alaska Airlines, Charles Schwab, and OkCupid, among others. Mekanism was founded in 2003 and is based in San Francisco, California.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2022-06-16

Mekanism

San Francisco, California, United States

Mekanism is a provider of multi-media marketing services. With offices in San Francisco, New York, Chicago, and Seattle, serve as collaborative business partners to some brands including Quaker, Amazon, Jose Cuervo, Stitch Fix, Alaska Airlines, Charles Schwab, and OkCupid, among others. Mekanism was founded in 2003 and is based in San Francisco, California.

Buy

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