M&A Deal Summary

Plixer Acquires Great Bay Software

On November 14, 2019, Plixer acquired software company Great Bay Software from GrowthFire and Alpine Investors

Acquisition Highlights
  • This is Plixer’s 1st transaction in the Software sector.
  • This is Plixer’s 1st transaction in the United States.
  • This is Plixer’s 1st transaction in Minnesota.

M&A Deal Summary

Date 2019-11-14
Target Great Bay Software
Sector Software
Buyer(s) Plixer
Sellers(s) GrowthFire
Alpine Investors
Deal Type Add-on Acquisition

Target

Great Bay Software

Bloomington, Minnesota, United States
Great Bay Software, Inc. is a provider of software specializing in Enterprise Endpoint discovery, profiling, management, and support. Great Bay Software was founded in 2004 and is based in Bloomington, Minnesota.

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Buyer(S) 1

Buyer

Plixer

Kennebunk, Michigan, United States

Category Company
Sector Information Technology
DESCRIPTION

Plixer is a provider of a network traffic analytics system that supports fast and efficient incident response. Plixer is based in Kennebunk, Michigan.


DEAL STATS #
Overall 1 of 1
Sector (Software) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (Minnesota) 1 of 1
Country (United States) 1 of 1
Year (2019) 1 of 1

Seller(S) 2

DESCRIPTION

GrowthFire LLC is a private investment firm focused on the emerging stage software and services sector. The Firm looks to invest in companies with revenues of $5 to $25million and EBITDA greater than $1 to $2 million. Prospective transaction types include management buyouts and growth financings. GrowthFire is based in Minneapolis, Minnesota.


DEAL STATS #
Overall 1 of 1
Sector (Software) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (Minnesota) 1 of 1
Country (United States) 1 of 1
Year (2019) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2013-06-01 Great Bay Software

Bloomington, Minnesota, United States

Great Bay Software, Inc. is a provider of software specializing in Enterprise Endpoint discovery, profiling, management, and support. Great Bay Software was founded in 2004 and is based in Bloomington, Minnesota.

Buy -
SELLER

Alpine Investors

San Francisco, California, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2001
PE ASSETS 17.0B USD
Size Mega
Type Sector Focused
DESCRIPTION

Alpine Investors is a private investment firm that principally targets small to mid-sized, software and service company acquisitions in the US, Canada, Europe, and Australia. Alpine looks for businesses with cash-flow of $1 to $50 million and will consider both control and non-control positions. Alpine prefers businesses with recurring revenues, identifiable growth opportunities, sustainable margins, and significant barriers to entry. Alpine Investors was established in 2001 and is based in San Francisco, California.


DEAL STATS #
Overall 16 of 24
Sector (Software) 3 of 6
Type (Add-on Acquisition) 10 of 13
State (Minnesota) 1 of 1
Country (United States) 16 of 24
Year (2019) 6 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-08-09 Beneco

Scottsdale, Arizona, United States

Beneco is a provider of retirement, health, and ancillary benefit solutions. Beneco specializes in serving contractors throughout the United States who perform projects under the Federal Davis Bacon Act and Service Contract Act, which subject the contractors to municipal, city, and state prevailing wage laws, regulations and requirements. Beneco was founded in 1987 and is based in Scottsdale, Arizona.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-11-09 Personify Health

Fresno, California, United States

Personify Health is a third party administrator (TPA) of healthcare benefits to self-funded employers. The Company addresses the “dual mandate” to reduce costs and improve outcomes within the healthcare ecosystem. Personify Health offers core healthcare administrative services alongside a robust set of payment integrity and care management offerings to reduce costs, maximize efficiencies, and improve health outcomes for self-funded employer groups. Personify Health was founded in 1983 and is based in Fresno, California.

Sell -