M&A Deal Summary

Pierry Software Acquires C.TRAC

On January 5, 2016, Pierry Software acquired marketing company C.TRAC

Acquisition Highlights
  • This is Pierry Software’s 1st transaction in the Marketing sector.
  • This is Pierry Software’s 1st transaction in the United States.
  • This is Pierry Software’s 1st transaction in Ohio.

M&A Deal Summary

Date 2016-01-05
Target C.TRAC
Sector Marketing
Buyer(s) Pierry Software
Deal Type Add-on Acquisition

Target

C.TRAC

Strongsville, Ohio, United States
C.TRAC, Inc. is an interactive marketing agency specializing in digital and direct mail marketing, database management, and related support services.

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Buyer(S) 1

Buyer

Pierry Software

Redwood City, California, United States

Category Company
Founded 2008
Sector Software
DESCRIPTION

Pierry Software is a marketing software integration and solutions company.


DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Ohio M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2016 M&A 1 of 1