M&A Deal Summary

Permira Acquires CommentSold

On August 18, 2021, private equity firm Permira acquired software company CommentSold from ZMC

Acquisition Highlights
  • This is Permira’s 9th transaction in the Software sector.
  • This is Permira’s 38th transaction in the United States.
  • This is Permira’s 1st transaction in Alabama.

M&A Deal Summary

Date 2021-08-18
Target CommentSold
Sector Software
Buyer(s) Permira
Sellers(s) ZMC
Deal Type Secondary Buyout
Advisor(s) Evercore Group (Financial)
Lowenstein Sandler (Legal)

Target

CommentSold

Huntsville, Alabama, United States
CommentSold is a provider of multi-channel social commerce technology and managed services to boutique online retailers. The Company provides a variety of commerce enablement services including order intake, payment, fulfillment, live selling tools, and analytics which is delivered through a proprietary SaaS platform, allowing customers to sell on social platforms and mobile apps. CommentSold was founded in 2017 and is based in Huntsville, Alabama.

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Buyer(S) 1

Buyer

Permira

London, United Kingdom

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1985
PE ASSETS 75.0B EUR
Size Mega
Type Sector Agnostic
DESCRIPTION

Permira is a mega-sized private equity firm that targets large company investments around the world. Permira invests to support acquisitions, leveraged buyouts, take-privates, turnarounds, and growth buyouts. Areas of interest include healthcare, financial services, chemicals, consumer products and services, industrial products and services, technology, media, and telecom. Permira will consider opportunities in Europe, Asia, and North America. Permira was formed in 1985 and has offices in Menlo Park, Frankfurt, Luxembourg, London, Hong Kong, Madrid, Milan, Paris, Stockholm, Tokyo, Guernsey and New York City.


DEAL STATS #
Overall 145 of 161
Sector (Software) 9 of 9
Type (Secondary Buyout) 38 of 43
State (Alabama) 1 of 1
Country (United States) 38 of 44
Year (2021) 4 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-09 Engel & Volkers

Hamburg, Germany

Engel & Volkers is specialized in the brokerage of premium residential property, commercial real estate, yachts, and aircraft. Based in more than 800 locations in total, the company offers both private and institutional clients a professionally tailored range of services. It is currently operating in 34 countries on five continents. Engel & Volkers was formed in 1977 and is based in Hamburg, Germany.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-09-22 Exclusive Networks

Boulogne-Billancourt, France

Exclusive Networks is an independent value-added distributor (VAD) for the EMEA region, specialising in the marketing of solutions for businesses in the areas of cybersecurity, data centres and associated value-added services. Exclusive Networks was founded in 1995 and is headquartered in Boulogne-Billancourt, France.

Sell -

Seller(S) 1

SELLER
DESCRIPTION

Zelnick Media Capital (ZMC) is a private equity firm focused on the media and communications sectors. ZMC looks to partner with management teams when pursuing transactions and will consider a variety of transaction situations, including growth-oriented investments and companies in need of operational improvement. Zelnick Media Capital was formed in 2001 and is based in New York City.


DEAL STATS #
Overall 4 of 8
Sector (Software) 2 of 2
Type (Secondary Buyout) 2 of 2
State (Alabama) 1 of 1
Country (United States) 4 of 7
Year (2021) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-02-18 Second City

Chicago, Illinois, United States

Second City is a premier comedy brand, focused on entertaining, inspiring, and transforming through courageous comedy. Second City was founded in 1959 and is based in Chicago, Illinois.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-12-10 ITRenew

Newark, California, United States

ITRenew is a provider of IT lifecycle management services, including data center decommissioning, data erasure and security services. The Company’s technology-driven approach streamlines traditional data center decommissioning processes to deliver superior data and asset security, value recovery and IT sustainability. ITRenew was founded in 2000 and is based in Newark, California.

Sell -