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M&A Deal Summary

Permira Acquires Atrium Innovations

On February 13, 2014, private equity firm Permira acquired consumer products company Atrium Innovations for 1.2B USD

Acquisition Highlights
  • This is Permira’s 4th transaction in the Consumer Products sector.
  • This is Permira’s 33rd largest (disclosed) transaction.
  • This is Permira’s 1st transaction in Canada.
  • This is Permira’s 1st transaction in Quebec.
Investment Fate
  • Atrium Innovations was sold to a publicly-traded strategic buyer in 2017 for 2.3B USD.

M&A Deal Summary
Date 2014-02-13
Target Atrium Innovations
Sector Consumer Products
Buyer(s) Permira
Deal Type Going Private
Deal Value 1.2B USD

Target

Atrium Innovations

Westmount, Quebec, Canada
Atrium Innovations Inc. engages in the innovation, formulation, production, and commercialization of science-based and professionally-endorsed products for health and nutrition industries. Atrium’s largest brand, Garden of Life®, is the #1 brand in the natural supplement industry in the U.S. Garden of Life, headquartered in Palm Beach Gardens, Florida, manufactures certified organic, non-GMO supplements that are sold in more than 14,000 health food stores and online in the U.S., as well as select markets internationally.

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Buyer(S) 1

Buyer

Permira

London, United Kingdom

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 1985
PE ASSETS 80.0B EUR
Size Mega
Type Sector Agnostic
DESCRIPTION

Permira is a mega-sized private equity firm that targets large company investments around the world. Permira invests to support acquisitions, leveraged buyouts, take-privates, turnarounds, and growth buyouts. Areas of interest include healthcare, financial services, chemicals, consumer products and services, industrial products and services, technology, media, and telecom. Permira will consider opportunities in Europe, Asia, and North America. Permira was formed in 1985 and has offices in Menlo Park, Frankfurt, Luxembourg, London, Hong Kong, Madrid, Milan, Paris, Stockholm, Tokyo, Guernsey and New York City.

DEAL STATS #
Overall 85 of 168
Sector: Consumer Products M&A 4 of 5
Type: Going Private M&A Deals 7 of 17
State: Quebec M&A 1 of 1
Country: Canada M&A 1 of 1
Year: 2014 M&A 2 of 7
Size (of disclosed) 33 of 63
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-01-17 ProSiebenSat.1 Media

Unterfohring, Germany

ProSiebenSat.1 Media is a media company that operates 27 TV channels in 10 countries. The entertainment segment operates free TV stations, such as SAT.1, prosieben, kabel eins, sixx, SAT.1 gold, prosieben MAXX, and kabel eins doku, as well as distributes prosiebenSat.1 HD stations. ProSiebenSat.1 Media was founded in 1984 and is based in Unterfohring, Germany.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-03-13 Renaissance

Wisconsin Rapids, Wisconsin, United States

Renaissance is a provider of technology-based school improvement and student assessment programs for pre-kindergarten through to senior high (pre-K-12, aged 5-18) schools and districts. The company's products and services, adopted by more than 70,000 schools, are primarily focused on two curriculum areas: reading and mathematics. Renaissance was founded in 1986 and is based in Wisconsin Rapids, Wisconsin.

Sell $1.1B
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