M&A Deal Summary

Perion Acquires Hivestack

On December 12, 2023, Perion acquired marketing company Hivestack for 100M USD

Acquisition Highlights
  • This is Perion’s 3rd transaction in the Marketing sector.
  • This is Perion’s 2nd largest (disclosed) transaction.
  • This is Perion’s 1st transaction in Canada.
  • This is Perion’s 1st transaction in Quebec.

M&A Deal Summary
Date 2023-12-12
Target Hivestack
Sector Marketing
Buyer(s) Perion
Deal Type Add-on Acquisition
Deal Value 100M USD

Target

Hivestack

Montreal, Quebec, Canada
Hivestack is a full-stack, marketing technology company, powering the buy and sell side of programmatic digital out-of-home (DOOH) advertising. Hivestack was founded in 2017 and is based in Montreal, Quebec.

Search 201,157 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

Perion

Holon, Israel
Category Company
Founded 1999
Sector Internet Software and Services
Employees420
Revenue 743M USD (2023)
DESCRIPTION

Perion is a performance-based media and Internet company, providing online publishers and app developers advanced technology and a variety of intelligent, data-driven solutions to monetize their application or content and expand their reach to larger audiences, based on its own experience as an app developer. Perion's software monetization platform, Perion Codefuel, empowers digital businesses to optimize installs, analyze data and maximize revenue. Our app promotion platform, Perion Lightspeed, enables developers to make wise decisions on where to spend advertising budgets to produce the highest yield and the most visibility. Perion was founded in 1999 and is based in Holon, Israel.

DEAL STATS #
Overall 9 of 9
Sector (Marketing) 3 of 3
Type (Add-on Acquisition) 9 of 9
State (Quebec) 1 of 1
Country (Canada) 1 of 1
Year (2023) 1 of 1
Size (of disclosed) 2 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-04 Vidazoo

Tel-Aviv, Israel

Vidazoo is a video technology company that enables both advertisers and publishers to deliver high-impact content and advertising to consumers. Its product portfolio includes an HTML5 video player, adserver, yield management platform, and most recently, a video discovery platform that saves precious time for journalists by auto embedding editorial videos onto related articles in real-time. Vidazoo was formed in 2014 and is based in Tel-Aviv, Israel.

Buy $94M
Mergr

Product

Company

Legal