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Add-on Acquisition • Internet Software and Services

PeopleBrowsr Acquires Empire Avenue

On September 10, 2015, PeopleBrowsr acquired internet software and services company Empire Avenue

Acquisition Context
  • This is PeopleBrowsr’s 2nd transaction in the Internet Software and Services sector.
  • This is PeopleBrowsr’s 1st transaction in Canada.
  • This is PeopleBrowsr’s 1st transaction in Alberta.

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M&A Deal Summary
Date September 10, 2015
Target Empire Avenue
Sector Internet Software and Services
Buyer(s) PeopleBrowsr
Deal Type Add-on Acquisition

Target Company

Empire Avenue

Edmonton, Alberta, Canada
Empire Avenue, Inc. is a provider of online platform for people to buy and sell shares in each other, which determined one’s social influence, measured based on market forces.
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Buyer Overview 1

Buyer

PeopleBrowsr

San Francisco, California, United States
Category Company
Founded 2007
Sector Internet Software and Services
DESCRIPTION

PeopleBrowsr is the leader in the social analytics revolution and the creator of the world’s only open, transparent social influence measure, Kred.

Deal Context for Buyer #
Overall 2 of 2
Sector: Internet Software and Services 2 of 2
Type: Add-on Acquisition 2 of 2
State: Alberta 1 of 1
Country: Canada 1 of 1
Year: 2015 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2013-02-07 Swaylo

San Francisco, California, United States

Swaylo, Inc. is a provider of Facebook influence analytics and marketing campaigns.

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