Add-on Acquisition • Digital Media

Penton Media Acquires Hillgate Communications

On February 20, 2001, Penton Media acquired digital media company Hillgate Communications

Acquisition Context

This is Penton Media’s 1st transaction in the Digital Media sector.
This is Penton Media’s 1st transaction in the United Kingdom.

Investment Fate

Hillgate Communications was divested to a consortium of strategic buyers in 2019.

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M&A Deal Summary
Date	February 20, 2001
Target	Hillgate Communications
Sector	Digital Media
Buyer(s)	Penton Media
Deal Type	Add-on Acquisition

Target Company

Hillgate Communications

Isleworth, United Kingdom

Hillgate Communications Ltd. is a publishing company that provides periodicals and magazines on Internet/Broadband and information technology sectors.

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Buyer Overview 1

Buyer

Penton Media

New York, New York, United States

Category	Company
Founded	1886
Sector	Information Technology

DESCRIPTION

Penton Media, Inc. is an information services and marketing company. Penton’s products inform with rich industry insights and workflow tools; engage through dynamic events, education and networking; and advance business with powerful marketing services programs.

Deal Context for Buyer	#
Overall	1 of 11
Sector: Digital Media	1 of 1
Type: Add-on Acquisition	1 of 5
Country: United Kingdom	1 of 4
Year: 2001	1 of 1

FOLLOWING DEAL

DATE	TARGET	DEAL TYPE	VALUE
2011-03-10	EyeTrafﬁc Media Arlington, Virginia, United States EyeTraffic Media is a performance-driven interactive marketing consulting firm that provides unsurpassed campaign management solutions for companies and organizations seeking to more effectively connect with their target audiences. EyeTraffic boosts lead generation and customer acquisition by leveraging our expertise in search engine marketing, online media buying, email and social media, mobile marketing and web analytics.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2011-03-10

EyeTrafﬁc Media

Arlington, Virginia, United States

EyeTraffic Media is a performance-driven interactive marketing consulting firm that provides unsurpassed campaign management solutions for companies and organizations seeking to more effectively connect with their target audiences. EyeTraffic boosts lead generation and customer acquisition by leveraging our expertise in search engine marketing, online media buying, email and social media, mobile marketing and web analytics.

Buy

Explore Related M&A Activity

Digital Media M&A - Add-on Acquisition M&A Deals - United Kingdom M&A - 2001 M&A