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M&A Deal Summary

Pamica Acquires PPP

On October 31, 2022, private equity firm Pamica acquired marketing company PPP

Acquisition Highlights
  • This is Pamica’s 1st transaction in the Marketing sector.
  • This is Pamica’s 11th transaction in Sweden.

M&A Deal Summary
Date 2022-10-31
Target PPP
Sector Marketing
Buyer(s) Pamica
Deal Type Buyout (LBO, MBO, MBI)

Target

PPP

Stockholm, Sweden
PPP is an employee-led communications agency groups in the Nordics, with operations in Sweden, Norway, Finland and the UK. PPP works with everything from PR, photography and design to web, marketing automation, lead generation, content etc. PPP is based in Stockholm, Sweden.

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Buyer(S) 1

Buyer

Pamica

Investor Investor Investor Investor

Category Private Equity Firm
Size Small
Type Sector Agnostic
DESCRIPTION

Pamica AB is a Swedish investment firm focused on acquiring founder owned companies where the owner is looking to transition. The Firm does not have any sector preferences and generally pursues profitable companies with strong market positions and an international focus. Pamica AB is based in Halmstad, Sweden.

DEAL STATS #
Overall 12 of 20
Sector (Marketing) 1 of 1
Type (Buyout (LBO, MBO, MBI)) 10 of 18
Country (Sweden) 11 of 19
Year (2022) 2 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-09-22 Artex

Mjolby, Sweden

Artex is a supplier of advanced textile-based products and specializes in large-scale and environmentally friendly renovation of products in the public transport, furniture and automotive industries. Artex was founded in 1928 and is based in Mjolby, Sweden.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-12-22 Delta of Sweden

Halmstad, Sweden

Delta of Sweden specializes in developing unique creative materials. The materials are licensed out to, among other things, global toy distributors and players in the education and therapy markets who use the input product in their own products and brands. Delta of Sweden was founded in 1997 and is based in Halmstad, Sweden.

Buy -
Mergr

Product

Company

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