Divestiture • Consumer Products

Orveon Acquires bareMinerals

On December 7, 2021, Orveon acquired consumer products company bareMinerals from Shiseido Americas

Acquisition Context
  • This is Orveon’s 3rd transaction in the Consumer Products sector.
  • This is Orveon’s 3rd transaction in the United States.
  • This is Orveon’s 3rd transaction in New York.

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M&A Deal Summary

Date December 7, 2021
Target bareMinerals
Sector Consumer Products
Buyer(s) Orveon
Sellers(s) Shiseido Americas
Deal Type Divestiture

Target Company

bareMinerals

New York City, New York, United States
bareMinerals is a provider of mineral-based cosmetics and creator of clean beauty and makeup products. bareMinerals is based in New York City, New York.
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Buyer Overview 1

Buyer

Orveon

New York, United States

Category Company
Founded 2021
Sector Consumer Products
DESCRIPTION

Orveon manages bareMinerals, BUXOM, and Laura Mercier beauty brands. The company operates within the cosmetics industry, manufacturing and distributing makeup and skincare products. Orveon was formed in 2021 and is based in New York, New York.


Deal Context for Buyer #
Overall 3 of 3
Sector: Consumer Products 3 of 3
Type: Divestiture 3 of 3
State: New York 3 of 3
Country: United States 3 of 3
Year: 2021 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-12-07 BUXOM

New York, New York, United States

BUXOM is a color cosmetics brand focused on going big, being bold, and feeling sexy. BUXOM Cosmetics was founded in 2007 and is based in New York, New York.

Buy -

Seller Profile 1

SELLER

Shiseido Americas

Tokyo, Japan

Category Company
Founded 1872
Sector Information Technology
DESCRIPTION

Shiseido Americas Corp. is a provider of an advanced technology and the finest aesthetics available in the East or the West.


Deal Context for Seller #
Overall 4 of 4
Sector: Consumer Products 4 of 4
Type: Divestiture 4 of 4
State: New York 4 of 4
Country: United States 4 of 4
Year: 2021 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-12-07 BUXOM

New York, New York, United States

BUXOM is a color cosmetics brand focused on going big, being bold, and feeling sexy. BUXOM Cosmetics was founded in 2007 and is based in New York, New York.

Sell -