Add-on Acquisition • Software

Operative Media Acquires Solbright

On October 18, 2010, Operative Media acquired software company Solbright

Acquisition Context
  • This is Operative Media’s 1st transaction in the Software sector.
  • This is Operative Media’s 1st transaction in the United States.
  • This is Operative Media’s 1st transaction in New York.

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M&A Deal Summary

Date October 18, 2010
Target Solbright
Sector Software
Buyer(s) Operative Media
Deal Type Add-on Acquisition

Target Company

Solbright

New York, New York, United States
Solbright, Inc. is a developer of software services for online media industry.
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Buyer Overview 1

Buyer

Operative Media

New York, New York, United States

Category Company
Founded 2000
Sector Marketing
DESCRIPTION

Operative Media, Inc. is a television advertising management technology company. Their advanced TV advertising products maximize yield and streamline operations across direct and programmatic television advertising. SintecMedia systems are used by hundreds of the largest television media companies in the world.


Deal Context for Buyer #
Overall 1 of 2
Sector: Software 1 of 1
Type: Add-on Acquisition 1 of 2
State: New York 1 of 1
Country: United States 1 of 2
Year: 2010 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-16 STAQ

Ridgewood, New Jersey, United States

STAQ is a data collection, normalization and visualization technology company. STAQ was founded in 2012 and is based in Ridgewood, New Jersey.

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