M&A Deal Summary

OpenBrand Acquires TraQline

On July 9, 2024, OpenBrand acquired information services company TraQline

Acquisition Highlights
  • This is OpenBrand’s 1st transaction in the Information Services sector.
  • This is OpenBrand’s 1st transaction in the United States.
  • This is OpenBrand’s 1st transaction in Kentucky.

M&A Deal Summary
Date 2024-07-09
Target TraQline
Sector Information Services
Buyer(s) OpenBrand
Deal Type Add-on Acquisition

Target

TraQline

Louisville, Kentucky, United States
TraQline is a provider of market share data, qualitative and quantitative research, and consumer insights. TraQline is based in Louisville, Kentucky.

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Buyer(S) 1

Buyer

OpenBrand

Chicago, Illinois, United States
Category Company
Sector Marketing
DESCRIPTION

OpenBrand is a market intelligence platform powered by AI-driven insights. OpenBrand is based in Chicago, Illinois.

DEAL STATS #
Overall 1 of 1
Sector (Information Services) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (Kentucky) 1 of 1
Country (United States) 1 of 1
Year (2024) 1 of 1
Mergr

Product

Company

Legal