M&A Deal Summary

OneMagnify Acquires RXA

On May 11, 2023, OneMagnify acquired information technology company RXA

Acquisition Highlights
  • This is OneMagnify’s 1st transaction in the Information Technology sector.
  • This is OneMagnify’s 1st transaction in the United States.
  • This is OneMagnify’s 1st transaction in Michigan.

M&A Deal Summary
Date 2023-05-11
Target RXA
Sector Information Technology
Buyer(s) OneMagnify
Deal Type Add-on Acquisition

Target

RXA

Ann Arbor, Michigan, United States
RXA is a provider of data analytics and artificial intelligence solutions that help businesses unlock the true potential of their data. With a focus on machine learning, advanced algorithms, and generative AI, RXA transforms complex data sets into actionable insights, enabling companies to make smarter decisions, optimize operations, and accelerate growth. RXA is based in Ann Arbor, Michigan.

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Buyer(S) 1

Buyer

OneMagnify

Detroit, Michigan, United States
Category Company
Founded 1967
Sector Marketing
DESCRIPTION

OneMagnify is a digital marketing and analytics provider that seamlessly connects marketing, technology, and analytics to draw more meaningful insights and provide a greater impact on its clients’ business performance. OneMagnify was founded in 1967 and is based in Detroit, Michigan.

DEAL STATS #
Overall 1 of 3
Sector (Information Technology) 1 of 1
Type (Add-on Acquisition) 1 of 3
State (Michigan) 1 of 1
Country (United States) 1 of 3
Year (2023) 1 of 2
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-05-18 Splash Analytics

Louisville, Kentucky, United States

Splash Analytics is an advanced analytics firm providing data-driven, actionable insights to clients around the globe and across multiple industries. Splash Analytics was founded in 2012 and is based in Louisville, Kentucky.

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