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  5. Ogilvy & Mather Acquires ARBA Holdings

M&A Deal Summary

Ogilvy & Mather Acquires ARBA Holdings

On December 18, 2017, Ogilvy & Mather acquired digital media company ARBA Holdings

Acquisition Highlights
  • This is Ogilvy & Mather’s 1st transaction in the Digital Media sector.
  • This is Ogilvy & Mather’s 2nd transaction in China.

M&A Deal Summary
Date 2017-12-18
Target ARBA Holdings
Sector Digital Media
Buyer(s) Ogilvy & Mather
Deal Type Add-on Acquisition

Target

ARBA Holdings

Hong Kong, China
ARBA offers bespoke digital design and software engineering services with a focus on sales acceleration and customer experience. It specializes in digital strategy and has strong expertise in the financial services industry. With a staff strength of more than 40, ARBA clients include FWD, Prudential, Hang Seng Bank and other financial and insurance providers.

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Buyer(S) 1

Buyer

Ogilvy & Mather

New York, New York, United States
Category Company
Founded 1948
Sector Marketing
DESCRIPTION

Ogilvy & Mather, Inc. is a marketing communications company. Ogilvy & Mather provides services in public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications.

DEAL STATS #
Overall 12 of 12
Sector: Digital Media M&A 1 of 1
Type: Add-on Acquisition M&A Deals 10 of 10
Country: China M&A 2 of 2
Year: 2017 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-02-18 3yz Marketing Digital

Sao Paulo, Brazil

3yz Marketing Digital Ltda. is an online social and content marketing agency.

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