M&A Deal Summary

Ogilvy & Mather Acquires Memac Ogilvy

On March 12, 2014, Ogilvy & Mather acquired marketing company Memac Ogilvy

Acquisition Highlights
  • This is Ogilvy & Mather’s 5th transaction in the Marketing sector.
  • This is Ogilvy & Mather’s 1st transaction in Jordan.

M&A Deal Summary

Date 2014-03-12
Target Memac Ogilvy
Sector Marketing
Buyer(s) Ogilvy & Mather
Deal Type Add-on Acquisition

Target

Memac Ogilvy

Amman, Jordan
Memac Ogilvy is a marketing services company. Memac Ogilvy was established in 1984 and is headquartered in Amman, Jordan.

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Buyer(S) 1

Buyer

Ogilvy & Mather

New York, New York, United States

Category Company
Founded 1948
Sector Marketing
DESCRIPTION

Ogilvy & Mather, Inc. is a marketing communications company. Ogilvy & Mather provides services in public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications.


DEAL STATS #
Overall 7 of 12
Sector (Marketing) 5 of 9
Type (Add-on Acquisition) 6 of 10
Country (Jordan) 1 of 1
Year (2014) 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2013-12-12 Social.Lab Group

Brussels, Belgium

Social.Lab Group is a social marketing agency. Social.Lab uses its wide range of social media marketing services, including content management, real time amplification, performance campaigns and social CRM to build, engage and amplify the social media presence of brands.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-09-25 Bullseye Digital Pty

Spring Hill, Australia

Bullseye Digital Pty Ltd. is an integrated digital marketing and technology services agency.

Buy -