M&A Deal Summary |
|
|---|---|
| Date | 2020-12-16 |
| Target | Information Machine |
| Sector | Software |
| Buyer(s) | Numerator |
| Deal Type | Add-on Acquisition |
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| Category | Company |
|---|---|
| Founded | 1990 |
| Sector | Information Services |
Numerator is a market intelligence firm that brings together omnichannel marketing, merchandising and sales data to make pursuing new possibilities simple for brand, retail and agency clients. Numerator is the only company in the marketplace to connect omnichannel purchase data and comprehensive path data to deliver an unmatched view of the consumer shopping and purchase experience. Numerator was formed in 1990 and is based in Chicago, Illinois.
| DEAL STATS | # |
|---|---|
| Overall | 11 of 11 |
| Sector: Software M&A | 2 of 2 |
| Type: Add-on Acquisition M&A Deals | 10 of 10 |
| State: New York M&A | 3 of 3 |
| Country: United States M&A | 8 of 8 |
| Year: 2020 M&A | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2017-06-29 |
InfoScout
San Francisco, California, United States InfoScout maintains America’s largest, most representative shopper panel, monitoring consumer purchase activity across online and brick-and-mortar retail channels. The company collects real-time purchase data across every key consumer category, from consumer electronics to CPG, and enables on-demand access for its clients. These shoppers also complete in-the-moment surveys to more fully explain the “why behind the buy.” |
Buy | - |
