M&A Deal Summary |
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Date | 2017-01-20 |
Target | Nielsen - U.S. Market Information and Research Services |
Sector | Information Services |
Buyer(s) | NPD |
Sellers(s) | Nielsen |
Deal Type | Divestiture |
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Category | Company |
---|---|
Founded | 1966 |
Sector | Information Services |
NPD offers data, industry expertise, and prescriptive analytics to help clients grow their businesses in a changing world. NPD helps to measure, predict, and improve performance across all channels, including brick-and-mortar, e-commerce, and B2B. NPD was established in 1966 and is based in Port Washington, New York.
DEAL STATS | # |
---|---|
Overall | 4 of 5 |
Sector (Information Services) | 1 of 1 |
Type (Divestiture) | 1 of 1 |
State (New York) | 1 of 1 |
Country (United States) | 3 of 4 |
Year (2017) | 1 of 1 |
DATE | TARGET | DEAL TYPE | VALUE |
---|---|---|---|
2016-12-06 |
Counter Intelligence Retail
York, United Kingdom Counter Intelligence Retail Ltd. is a travel retail market research and data analysis agency. |
Buy | - |
DATE | TARGET | DEAL TYPE | VALUE |
---|---|---|---|
2020-11-03 |
Pricing Excellence
Suffield, Connecticut, United States Pricing Excellence is a retail analytics company that uses proprietary cloud-based computing technologies to deliver market insights. Pricing Excellence was founded in 2006 and is based in Suffield, Connecticut. |
Buy | - |
Category | Company |
---|---|
Founded | 1923 |
Sector | Information Services |
Employees | 14,000 |
Revenue | 3.5B USD (2021) |
Nielsen is a global information and measurement company that provides clients with a comprehensive understanding of consumers and consumer behaviour. Nielsen delivers critical media and marketing information, analytics, and industry expertise about what consumers buy and what consumers watch (consumer interaction with television, online and mobile) on a global and local basis. Nielsen was founded in 1923 and is based in New York City.
DEAL STATS | # |
---|---|
Overall | 6 of 10 |
Sector (Information Services) | 3 of 4 |
Type (Divestiture) | 5 of 9 |
State (New York) | 2 of 4 |
Country (United States) | 4 of 7 |
Year (2017) | 3 of 3 |
DATE | TARGET | DEAL TYPE | VALUE |
---|---|---|---|
2017-01-20 |
Nielsen - Ad Intelligence Service
Saint-Laurent, Quebec, Canada Nielsen - Ad Intelligence Service is a provider of actionable data to compare activity across media categories, allowing clients to tap into historical data by company, category, brand, media and many other categories. |
Sell | - |
DATE | TARGET | DEAL TYPE | VALUE |
---|---|---|---|
2017-08-03 |
vBrand
Tel Aviv, Israel vBrand Ltd. is a provider of technology startup that has developed a machine learning-enabled platform to measure brand exposure and impact in sports programming. vBrand is based in Tel Aviv, Israel. |
Buy | - |