M&A Deal Summary

Northplains Acquires VYRE

On December 6, 2012, Northplains acquired internet software and services company VYRE from Octopus Investments

Acquisition Highlights
  • This is Northplains’ 1st transaction in the Internet Software and Services sector.
  • This is Northplains’ 1st transaction in the United Kingdom.

M&A Deal Summary

Date 2012-12-06
Target VYRE
Sector Internet Software and Services
Buyer(s) Northplains
Sellers(s) Octopus Investments
Deal Type Add-on Acquisition

Target

VYRE

London, United Kingdom
VYRE Ltd is a digital content and information management specialist. London based VYRE is one of the market leading providers in storing and categorising digital assets. Its core product, VYRE Unify, provides sophisticated content management systems designed to build cutting edge websites and increase marketing and branding efficiency, whilst driving down costs and speeding up the delivery time. Investment from Octopus will help facilitate VYRE's plans for growth.

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Buyer(S) 1

Buyer

Northplains

Toronto, Ontario, Canada

Category Company
Founded 1994
Sector Business Services
DESCRIPTION

North Plains is a leader in managing the digital assets and publishing processes that create the vast majority of digital and print communications. By providing software and services that enable companies to shift from content management to digital supply chains and multichannel publishing processes, North Plains helps companies manage their brand, expand their rich media communications across multiple channels, and deliver higher quality content faster, at lower cost.


DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: United Kingdom M&A 1 of 1
Year: 2012 M&A 1 of 1

Seller(S) 1

SELLER

Octopus Investments

London, United Kingdom

Investor Investor Investor Investor Investor


Category Asset Manager
Founded 2000
PE ASSETS 9.9B GBP
Size Mega
Type Sector Agnostic
DESCRIPTION

Octopus Investments is a private equity group that invests in lower middle-market UK based companies. Octopus looks to invest in buyouts, buy-ins, industry consolidations, and situations requiring development capital. Octopus' target investment size is £300k to £5 million in sectors such as business services, food/beverage, education and training, environmental services, media, marketing, healthcare, consumer, retail, leisure, and manufacturing. The Firm seeks businesses with a sustainable competitive advantage, whether through a unique product, IP, brand names or trade marks. Octopus Private Equity was formed in 2004 and is based in London.


DEAL STATS #
Overall 8 of 41
Sector: Internet Software and Services M&A 1 of 10
Type: Add-on Acquisition M&A Deals 2 of 23
Country: United Kingdom M&A 8 of 39
Year: 2012 M&A 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-12-06 Rangespan

London, United Kingdom

Rangespan is a technology company that enables online retailers to dramatically and efficiently manage and expand their online range. It combines a number of technologies, including market insight data, a dropship supplier marketplace, and customer experience management system, in one end-to-end service.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2013-04-17 Evi Technologies

Cambridge, United Kingdom

Evi Technologies provides a new kind of search experience where users can access the world's knowledge simply by asking for the information they need in a way that is completely natural. Evi Technologies was founded in 2005 and is based in Cambridge, United Kingdom.

Sell -