Investment Summary

Newion Partners B.V. Invests In The Next Ad

On August 3, 2016, venture capital firm Newion Partners B.V. invested in digital media company The Next Ad

Investment Highlights
  • This is Newion Partners B.V.’s 1st transaction in the Digital Media sector.
  • This is Newion Partners B.V.’s 15th transaction in the Netherlands.

Investment Summary

Date 2016-08-03
Target The Next Ad
Sector Digital Media
Investor(s) Newion Partners B.V.
Deal Type Growth Capital

Target

The Next Ad

Amsterdam, Netherlands
The Next Ad is the next-generation Facebook & Instagram Advertising Investment Platform. To increase ROI company help to target the right audiences based on social CRM data and previous campaign information. The Next Ad was formed in 2009 and is based in Amsterdam, Netherlands.

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Investor(S) 1

DESCRIPTION

Newion is an early-stage investor in enterprise software companies located across Western and Northern Europe. Specific areas of interest include application development, IT management, cloud computing, business intelligence, customer insights, and customer experience management. Newion was formed in 2000 and is headquartered in Heerenveen, the Netherlands.


DEAL STATS #
Overall 19 of 21
Sector: Digital Media M&A 1 of 1
Type: Growth Capital M&A Deals 11 of 13
Country: Netherlands M&A 15 of 16
Year: 2016 M&A 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-07-01 L1NDA

Amsterdam, Netherlands

L1NDA provides an easy-to-use cloud-based solution for finding, scheduling and paying SME teams, through its mobile and desktop platform. L1NDA is used daily by over 30.000 employees in thousands of locations which makes L1NDA market leader in the Dutch hospitality market. L1NDA was formed in 2007 and is based in Amsterdam, Netherlands.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-05-02 Oxynade

Ghent, Belgium

Oxynade provides a state-of-the-art online ticketing self-service platform for event organizers, venue owners, theatres, theme parks, nightclubs, sport clubs, etc. Besides Belgium Oxynade is covering already 7 more European countries. All of those partnerships are based on the same Oxynade white label ticketing technology, focused on local ticketing needs and are targeting other segments. Oxynade is not just a technology provider to leading ticketing brands in the market. The company also provides a complete set of backoffice services including payment processing, helpdesk to organizers, call center to ticket buyers and administration. Oxynade was formed in 2007 and is based in Ghent, Belgium.

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