M&A Deal Summary

Newell Brands Acquires Elmer s Products

On October 22, 2015, Newell Brands acquired consumer products company Elmer s Products from Berwind for 600M USD

Acquisition Highlights
  • This is Newell Brands’ 11th transaction in the Consumer Products sector.
  • This is Newell Brands’ 4th largest (disclosed) transaction.
  • This is Newell Brands’ 17th transaction in the United States.
  • This is Newell Brands’ 3rd transaction in Ohio.

M&A Deal Summary

Date 2015-10-22
Target Elmer s Products
Sector Consumer Products
Buyer(s) Newell Brands
Sellers(s) Berwind
Deal Type Add-on Acquisition
Deal Value 600M USD

Target

Elmer s Products

Columbus, Ohio, United States
Elmer's Products, Inc. is a provider of activity-based adhesive and cutting products that inspire creativity in the classroom, at home, in the office, in the workshop and at the craft table.

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Buyer(S) 1

Buyer

Newell Brands

Atlanta, Georgia, United States

Category Company
Founded 1903
Sector Consumer Products
Employees24,600
Revenue 8.1B USD (2023)
DESCRIPTION
Entrance to Newell Brands' corporate headquarters in Atlanta, Georgia.
Entrance to Newell Brands' corporate headquarters in Atlanta, Georgia.

Newell Brands is a marketer of consumer and commercial products. The Company's portfolio of leading brands include Rubbermaid, Sharpie, Graco, Calphalon, Irwin, Lenox, Levolor, Paper Mate, Dymo, Waterman, Parker, Goody, Rubbermaid Commercial Products and Aprica. Newell Brands was formerly known as Newell Rubbermaid. Newell Brands was founded in 1903 and is based in Atlanta, Georgia.


DEAL STATS #
Overall 19 of 23
Sector (Consumer Products) 11 of 14
Type (Add-on Acquisition) 15 of 19
State (Ohio) 3 of 3
Country (United States) 17 of 20
Year (2015) 2 of 3
Size (of disclosed) 4 of 13
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-10-14 Jostens

Minneapolis, Minnesota, United States

Jostens is a producer of school-related affinity products, including yearbooks, class rings, announcements and accessories, diplomas, caps and gowns and school photography. Jostens' products celebrate important moments and recognize achievements in high schools, colleges and middle schools and the Company is also a leading provider of products to athletic chmiampions and their fans.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-11-19 Endicia

Palo Alto, California, United States

Endicia is a provider of e-commerce shipping technologies and services, offers solutions that help businesses, small and large, run their operations more smoothly and function more successfully. Endicia also provides seamless access to U.S. Postal Service shipping services through integration with more than 200 partner applications.

Sell $215M

Seller(S) 1

SELLER

Berwind

Philadelphia, Pennsylvania, United States

Category Family Office
Founded 1886
Size Large
Type Sector Agnostic
DESCRIPTION

Berwind Corporation is a family-owned private investment firm focused on building a diversified portfolio of highly successful manufacturing and service companies. Target companies should be leaders in their respective markets, with strong organic growth prospects, and consistently high margins. Specific areas of interest include pharmaceutical, specialty chemical, office and craft, automotive, and natural resources. Acquisitions of any size are considered if they are assimilated into an existing Berwind company. Potential new platform companies range in value between $300 and $1500 million. Berwind Corporation dates back to 1886 and is based in Philadelphia, Pennsylvania.


DEAL STATS #
Overall 2 of 6
Sector (Consumer Products) 2 of 3
Type (Add-on Acquisition) 1 of 3
State (Ohio) 1 of 1
Country (United States) 2 of 5
Year (2015) 1 of 2
Size (of disclosed) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-04-15 Caplugs

Buffalo, New York, United States

Caplugs is a designer, manufacturer and marketer of injection-molded plastic and vinyl protection products. Caplugs has six manufacturing processes, including injection molding, vinyl-dip molding, vinyl coating, extrusion, compression molding, and die-cutting that offer customers a wide range of options and bring value as a long-term partner. Caplugs has ten global manufacturing facilities in New York, Pennsylvania, California, Texas, Holland, Belgium, Australia, Canada, and China. Caplugs was founded in 1948 and is headquartered in Buffalo, New York.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-12-29 Specialty Coating Systems

Indianapolis, Indiana, United States

Specialty Coating Systems provides Parylene conformal coatings for the many industries including medical, electronics, automotive and other industrial applications. SCS primary business is providing customized coating application services. SCS also designs and manufactures Parylene and non-Parylene coating equipment and sells Parylene dimer to customers with in-house coating applications.

Sell -