M&A Deal Summary

New You Acquires Infinite CBD

On May 27, 2021, New You acquired consumer products company Infinite CBD from WealthCraft Capital

Acquisition Highlights
  • This is New You’s 1st transaction in the Consumer Products sector.
  • This is New You’s 1st transaction in the United States.
  • This is New You’s 1st transaction in Colorado.

M&A Deal Summary

Date 2021-05-27
Target Infinite CBD
Sector Consumer Products
Buyer(s) New You
Sellers(s) WealthCraft Capital
Deal Type Add-on Acquisition

Target

Infinite CBD

Lakewood, Colorado, United States
Infinite CBD develops, formulates, and manufactures a range of CBD products under the Infinite CBD brand name as well as under a number of white label contracts. Infinite CBD was formed in 2016 and is based in Lakewood, Colorado.

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Buyer(S) 1

Buyer

New You

Carlsbad, California, United States

Category Company
Sector Consumer Products
Employees5
Revenue 2M USD (2020)
DESCRIPTION

New You develops and markets cannabidiol (CBD) hemp oil-based products. The company applies financial, operational, branding resource infrastructure to deliver turnkey business services and achieve economies of scale in sourcing, production, packaging, and sales. It seeks to acquire scalable cannabis companies with the potential to become sector leaders in the legal cannabis market. New You is based in Carlsbad, California.


DEAL STATS #
Overall 1 of 1
Sector: Consumer Products M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Colorado M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2021 M&A 1 of 1

Seller(S) 1

DESCRIPTION

WealthCraft Capital, Inc. is an investment firm focused on private companies engaged in the improvement of physiological and psychological wellness. Prospective transaction types include management buyouts and growth financings. WealthCraft Capital is based in Los Angeles, California.


DEAL STATS #
Overall 1 of 1
Sector: Consumer Products M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Colorado M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2021 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-07-25 Infinite CBD

Lakewood, Colorado, United States

Infinite CBD develops, formulates, and manufactures a range of CBD products under the Infinite CBD brand name as well as under a number of white label contracts. Infinite CBD was formed in 2016 and is based in Lakewood, Colorado.

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