Add-on Acquisition • Internet Software and Services

MyFitnessPal Acquires Intent

On February 12, 2025, MyFitnessPal acquired internet software and services company Intent

Acquisition Context

This is MyFitnessPal’s 1st transaction in the Internet Software and Services sector.
This is MyFitnessPal’s 2nd transaction in the United States.

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M&A Deal Summary
Date	February 12, 2025
Target	Intent
Sector	Internet Software and Services
Buyer(s)	MyFitnessPal
Deal Type	Add-on Acquisition

Target Company

Intent

United States

Intent is a personalized meal-planning app.

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Buyer Overview 1

Buyer

MyFitnessPal

Austin, Texas, United States

Category	Company
Sector	Internet Software and Services

DESCRIPTION

MyFitnessPal is a mobile app and online resource to help individuals track their living and nutrition information. MyFitnessPal is based in Austin, Texas.

Deal Context for Buyer	#
Overall	2 of 2
Sector: Internet Software and Services	1 of 1
Type: Add-on Acquisition	2 of 2
Country: United States	2 of 2
Year: 2025	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2014-02-19	Join Sessions San Francisco, California, United States Join Sessions, Inc. is a designer and developer of personal coaching application.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2014-02-19

Join Sessions

San Francisco, California, United States

Join Sessions, Inc. is a designer and developer of personal coaching application.

Buy

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