M&A Deal Summary

MTG Acquires Plarium

On November 11, 2024, MTG acquired digital media company Plarium for 620M USD

Acquisition Highlights
  • This is MTG’s 7th transaction in the Digital Media sector.
  • This is MTG’s largest (disclosed) transaction.
  • This is MTG’s 1st transaction in Israel.

M&A Deal Summary

Date 2024-11-11
Target Plarium
Sector Digital Media
Buyer(s) MTG
Deal Type Divestiture
Deal Value 620M USD

Target

Plarium

Kharkiv, Israel
Plarium Global is an international studio behind the popular squad battler RPG RAID: Shadow Legends, a highly successful evergreen cross-platform IP. Plarium was founded in 2009 and is headquartered in Kharkiv, Israel

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Buyer(S) 1

Buyer

MTG

Stockholm, Sweden

Category Company
Founded 1987
Sector Media
Employees1,015
Revenue 5.5B SEK (2022)
DESCRIPTION

MTG is an international entertainment group. Its operations span six continents and include TV channels and platforms, online services, content production businesses and radio stations. MTG was founded in 1987 and is based in Stockholm, Sweden.


DEAL STATS #
Overall 13 of 13
Sector (Digital Media) 7 of 7
Type (Divestiture) 2 of 2
Country (Israel) 1 of 1
Year (2024) 1 of 1
Size (of disclosed) 1 of 8
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-07-02 PlaySimple

Bangalore, India

PlaySimple is an Indian mobile gaming company. PlaySimple's vision is to create simple, impactful casual game experiences at massive scale. Since its inception, PlaySimple has built a worldwide network of chart topping games, and powerful tech & analytics infrastructure to turbocharge their growth. Our product portfolio consists of evergreen hits like Daily Themed Crossword, WordTrip, WordJam, WordWars, WordTrek and Solitaire.

Buy $360M