M&A Deal Summary

Msq Partners Acquires SPCSHP

On October 2, 2024, Msq Partners acquired marketing company SPCSHP

Acquisition Highlights
  • This is Msq Partners’ 3rd transaction in the Marketing sector.
  • This is Msq Partners’ 1st transaction in the United States.
  • This is Msq Partners’ 1st transaction in New York.

M&A Deal Summary
Date 2024-10-02
Target SPCSHP
Sector Marketing
Buyer(s) Msq Partners
Deal Type Add-on Acquisition

Target

SPCSHP

Brooklyn, New York, United States
SPCSHP is an independent agency of creative specialists exploring new ways to engage and connect with people today. SPCSHP was formed in 2000 and is based in Brooklyn, New York.

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Buyer(S) 1

Buyer

Msq Partners

London, United Kingdom
Category Company
Founded 2011
Sector Media
Employees600
DESCRIPTION

Msq Partners is an international group of creative agencies offers a broad range of marketing communications and related digital transformation and creative service offerings for consumer and B2B businesses, such as advertising, public relations, design, brand strategy, direct digital marketing and research. Msq Partners was founded in 2011 and is based in London, United Kingdom.

DEAL STATS #
Overall 4 of 5
Sector (Marketing) 3 of 3
Type (Add-on Acquisition) 4 of 4
State (New York) 1 of 1
Country (United States) 1 of 1
Year (2024) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-12-06 Miri

London, United Kingdom

Miri is a fully managed user acquisition and creative services agency that works collaboratively with mobile gaming and mobile app developers to produce and test creative content to attract and retain high-value users across digital channels. It seeds that content out through performance marketing campaigns on channels such as Meta, TikTok, Google, and Snapchat, measuring success and performance in acquiring users to drive profitable growth. Miri is based in London.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-11-14 UDG

Ludwigsburg, Germany

UDG is an agency for digital market management and communication. UDG unites expertise in concept & design, digital architecture, and project implementation within the field of UX. The services on offer range from strategic marketing consulting services to digital design and implementation. UDG was founded in 2011 and is based in Ludwigsburg, Germany.

Buy -
Mergr

Product

Company

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