M&A Deal Summary

Mood Media Acquires Alcas Holding BV

On November 2, 2007, Mood Media acquired media company Alcas Holding BV

Acquisition Highlights
  • This is Mood Media’s 1st transaction in the Media sector.
  • This is Mood Media’s 1st transaction in the Netherlands.

M&A Deal Summary

Date 2007-11-02
Target Alcas Holding BV
Sector Media
Buyer(s) Mood Media
Deal Type Add-on Acquisition
Advisor(s) goetzpartners (Financial)

Target

Alcas Holding BV

Naarden, Netherlands
Alcas Holding BV provides music and radio solutions.

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Buyer(S) 1

Buyer

Mood Media

Austin, Texas, United States

Category Company
Founded 2004
Sector Media
DESCRIPTION

Mood Media is an in-store media specialist that uses a mix of music, visual, and scent media to help its clients communicate with consumers with a view to driving incremental sales at the point-of-purchase. Operating through its two principal divisions; In-Store Media and Retail Point-of-Purchase; Mood Media Corporation works with more than 800 retail chains in more than 40 countries throughout North America, Europe, Asia, and Australia. Mood Media was formed in 2004 and is headquartered in Austin, Texas.


DEAL STATS #
Overall 1 of 7
Sector: Media M&A 1 of 5
Type: Add-on Acquisition M&A Deals 1 of 7
Country: Netherlands M&A 1 of 1
Year: 2007 M&A 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2011-03-24 Focus Four Holdings

Pelham, Alabama, United States

Focus Four Holdings LLC (dba focus4media) is an independent affiliate of Mood Media Corporation. Operating through its two principal divisions; In-Store Media and Retail Point-of-Purchase; Mood Media Corporation works with more than 800 retail chains in more than 40 countries throughout North America, Europe, Asia and Australia.

Buy $305M