Add-on Acquisition • Food

Monster Beverage Acquires American Fruits & Flavors

On February 23, 2016, Monster Beverage acquired food company American Fruits & Flavors for 690M USD

Acquisition Context
  • This is Monster Beverage’s 1st transaction in the Food sector.
  • This is Monster Beverage’s largest (disclosed) transaction.
  • This is Monster Beverage’s 1st transaction in the United States.
  • This is Monster Beverage’s 1st transaction in California.

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M&A Deal Summary

Date February 23, 2016
Target American Fruits & Flavors
Sector Food
Buyer(s) Monster Beverage
Deal Type Add-on Acquisition
Deal Value 690M USD
Advisor(s) Lazard (Financial)
Sheppard Mullin Richter & Hampton (Legal)

Target Company

American Fruits & Flavors

Pacoima, California, United States
American Fruits & Flavors is an industrial supplier engaging in the development, production and marketing of high quality flavors, flavor systems, juices, concentrates, natural sweeteners and fruit-based products to a global customer base. AFF operates via two integrated and complementary divisions, both of which have the capability to develop custom products for customers: a Flavors division and a Juice Operations division.
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Buyer Overview 1

Buyer

Monster Beverage

Corona, California, United States

Category Company
Founded 1985
Sector Beverages
Employees5,527
Revenue 7.5B USD (2024)
DESCRIPTION

Monster Beverage is a major marketer and distributor of energy drinks and alternative beverages. The Company markets and distributes Monster Energy brand energy drinks, Monster Energy Extra Strength Nitrous Technology brand energy drinks. Monster Beverage was founded in 1990 and is based in Corona, California.


Deal Context for Buyer #
Overall 1 of 3
Sector: Food 1 of 1
Type: Add-on Acquisition 1 of 2
State: California 1 of 1
Country: United States 1 of 2
Year: 2016 1 of 1
Size (of disclosed) 1 of 2
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-13 CANarchy

Longmont, Colorado, United States

CANarchy is a disruptive collective of like-minded brewers dedicated to bringing quality and innovative flavors to beer drinkers in the name of independent craft beer. CANarchy is a provider of American craft beer in a can by bringing value to distributors, retailers, and beer drinkers. CANarchy was founded in 2015 and is based in Longmont, Colorado.

Buy $330M