M&A Deal Summary

Monroe Street Partners Acquires Brandito

On August 3, 2023, private equity firm Monroe Street Partners acquired marketing company Brandito

Acquisition Highlights
  • This is Monroe Street Partners’ 1st transaction in the Marketing sector.
  • This is Monroe Street Partners’ 2nd transaction in the United States.
  • This is Monroe Street Partners’ 1st transaction in Virginia.

M&A Deal Summary

Date 2023-08-03
Target Brandito
Sector Marketing
Buyer(s) Monroe Street Partners
Deal Type Buyout (LBO, MBO, MBI)

Target

Brandito

Richmond, Virginia, United States
Brandito is a promotional products distributor that provides promotional product sourcing, customized e-commerce stores, warehousing and logistics, kitting and creative marketing services. Brandito was founded in 2009 and is based in Richmond, Virginia.

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Buyer(S) 1

DESCRIPTION

Monroe Street Partners (MSP) is a private equity firm focused on lower-middle market companies throughout North America. The Firm has a preference for family and founder-run businesses with EBITDA between $1 and $10 million as well as stable, recurring revenue. Sectors of interest include professional, residential, commercial, industrial, and niche industrial services. MSP will consider a variety of investment situations including recapitalizations, growth equity financings, and management or owner-led buyouts. Monroe Street Partners was founded in 2022 in Chicago, Illinois.


DEAL STATS #
Overall 2 of 3
Sector (Marketing) 1 of 1
Type (Buyout (LBO, MBO, MBI)) 2 of 3
State (Virginia) 1 of 1
Country (United States) 2 of 3
Year (2023) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-02-13 Vigilnet

Omaha, Nebraska, United States

Vigilnet provides a comprehensive suite of electronic monitoring services to more than 130 agencies across five states. Vigilnet was founded in 2006 and is based in Omaha, Nebraska.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-06-05 American Roadway Logistics

Norton, Ohio, United States

American Roadway Logistics provides pavement marking and traffic maintenance services for public and private roadway construction projects. American Roadway Logistics was formed in 2006 and is based in Norton, Ohio.

Buy -