M&A Deal Summary

Mod Op Acquires Crenshaw Communications

On October 19, 2023, Mod Op acquired marketing company Crenshaw Communications

Acquisition Highlights
  • This is Mod Op’s 6th transaction in the Marketing sector.
  • This is Mod Op’s 5th transaction in the United States.
  • This is Mod Op’s 1st transaction in New York.

M&A Deal Summary
Date 2023-10-19
Target Crenshaw Communications
Sector Marketing
Buyer(s) Mod Op
Deal Type Add-on Acquisition

Target

Crenshaw Communications

New York, New York, United States
Crenshaw Communications is a public relations firm that partners with clients, offering integrated marketing and PR services that build brand reputation and offer real solutions to business challenges. Crenshaw Communications is based in New York, New York.

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Buyer(S) 1

Buyer

Mod Op

Miami, Florida, United States
Category Company
Founded 2017
Sector Marketing
DESCRIPTION

Mod Op is a full-service agency providing brand strategy, advertising, creative development and design, digital marketing, public relations, research, SEO, social media marketing, video production and web development to clients in both the B2C and B2B markets. With offices in New York, Dallas, Los Angeles, Miami, Portland and Panama City, Panama, Mod Op pairs data and innovation with the expertise to best serve clients across the U.S. and Latin America. Mod Op was founded in 2017 and is based in Miami, Florida.

DEAL STATS #
Overall 6 of 9
Sector (Marketing) 6 of 9
Type (Add-on Acquisition) 6 of 9
State (New York) 1 of 2
Country (United States) 5 of 7
Year (2023) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-01-18 Context Creative

Toronto, Ontario, Canada

Context Creative is a full-service creative agency that has worked collaboratively with clients to solve branding and communications challenges across sectors most critical to society and the economy, including energy, healthcare, manufacturing, transportation, education, and finance. The agency specializes in formulating results-driven strategies and applying design thinking to deliver highly effective B2B and B2C communications across all media channels and in multiple languages. Context Creative is based in Toronto, Ontario.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-02-22 RTO+P

Philadelphia, Pennsylvania, United States

RTO+P is an advertising agency, that offers social media, experiential marketing, and content production. RTO+P was founded in 1996 and is based in Philadelphia, Pennsylvania.

Buy -
Mergr

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