M&A Deal Summary

Mindful Acquires Survey Dynamix

On October 13, 2021, Mindful acquired software company Survey Dynamix

Acquisition Highlights
  • This is Mindful’s 2nd transaction in the Software sector.
  • This is Mindful’s 1st transaction in Australia.

M&A Deal Summary

Date 2021-10-13
Target Survey Dynamix
Sector Software
Buyer(s) Mindful
Deal Type Add-on Acquisition

Target

Survey Dynamix

Aspley, Australia
Survey Dynamix is a provider of customer-feedback technology, that gives you real-time, actionable insights so you can create amazing customer experiences. Survey Dynamix is based in Aspley, Australia.

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Buyer(S) 1

Buyer

Mindful

Akron, Ohio, United States

Category Company
Founded 1995
Sector Software
DESCRIPTION

Mindful offers a suite of complementary, patented solutions that help organizations optimize the customer journey in order to achieve greater loyalty, efficiency and revenue. Mindful provide enterprises the opportunity to enrich the brand and deepen the customer relationship with every interaction. Deployed seamlessly within any single or multi-vendor environment, our virtual queuing and customer engagement solutions are designed to empower customers, agents and brands. Mindful was founded in 1995 and is based in Akron, Ohio.


DEAL STATS #
Overall 3 of 3
Sector: Software M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 2
Country: Australia M&A 1 of 1
Year: 2021 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-07-19 CALLPROMISE

Richmond, Virginia, United States

CALLPROMISE LLC is a software-as-a-service offering singularly focused on multi-channel, cloud-based callback. CALLPROMISE was formed in 2010 and is based in Richmond, Virginia.

Buy -