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M&A Deal Summary

Mesmerize Acquires Mesmerize Marketing

On March 26, 2018, Mesmerize acquired marketing company Mesmerize Marketing

Acquisition Highlights
  • This is Mesmerize’s 2nd transaction in the Marketing sector.
  • This is Mesmerize’s 2nd transaction in the United States.
  • This is Mesmerize’s 1st transaction in New York.

M&A Deal Summary
Date 2018-03-26
Target Mesmerize Marketing
Sector Marketing
Buyer(s) Mesmerize
Deal Type Add-on Acquisition

Target

Mesmerize Marketing

New York, New York, United States
Mesmerize Marketing LLC is a specialty out-of-home advertising company focused on three primary areas: transit, point-of-care, and point-of-sale. Mesmerize, under the BriteVision name, also produces custom coffee sleeves for cafés, convenience stores, and other distribution partners, in addition to the sleeves produced for advertisers. Mesmerize is headquartered in New York, NY, and Oakland, CA.

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Buyer(S) 1

Buyer

Mesmerize

New York, New York, United States
Category Company
Founded 1999
Sector Marketing
DESCRIPTION

Mesmerize is an out-of-home advertising company focused on three primary areas: transit, point-of-care, and point-of-sale. Mesmerize, under the BriteVision name, also produces custom coffee sleeves for cafés, convenience stores, and other distribution partners, in addition to the sleeves produced for advertisers. Mesmerize was established in 1999 and is based in New York City.

DEAL STATS #
Overall 2 of 2
Sector: Marketing M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 2
State: New York M&A 1 of 1
Country: United States M&A 2 of 2
Year: 2018 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-07-27 Clean Zone Marketing

Noblesville, Indiana, United States

Clean Zone Marketing, Inc. is a provider of transit advertising services to a wide range of clients through its exclusive relationships with municipal and private transit agencies. Clean Zone Marketing is based Noblesville, Indiana.

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