Investment Summary

Merit Capital Partners and Aiglon Capital Exits Classic Brands

On April 26, 2022, Woodstream invested in consumer products company Classic Brands from Merit Capital Partners and Aiglon Capital

Investment Highlights
  • This is Woodstream’s 4th transaction in the Consumer Products sector.
  • This is Woodstream’s 7th transaction in the United States.
  • This is Woodstream’s 2nd transaction in Colorado.

Investment Summary

Date 2022-04-26
Target Classic Brands
Sector Consumer Products
Investor(s) Woodstream
Sellers(s) Merit Capital Partners
Aiglon Capital
Deal Type Add-on Acquisition

Target

Classic Brands

Denver, Colorado, United States
Classic Brands is a designer, manufacturer, and distributor of bird feeders and related birding products. Classic sells its products in the lawn and garden departments of major retailers, through distribution to niche stores and online. Classic Brands was founded in 2010 and is based in Denver, Colorado.

Search 214,238 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try Free

Investor(S) 1

Investor

Woodstream

Lancaster, Pennsylvania, United States

Category Company
Founded 1832
Sector Consumer Products
Revenue 240M USD (2007)
DESCRIPTION

Woodstream is a manufacturer and marketer of a broad portfolio of branded pest control and lawn & garden products, under brands such as Victor, Terro, Perky-Pet, Havahart, Safer, Sweeney’s and Mosquito Magnet, among others. Woodstream was founded in 1832 and is based in Lancaster, Pennsylvania.


DEAL STATS #
Overall 7 of 7
Sector: Consumer Products M&A 4 of 4
Type: Add-on Acquisition M&A Deals 6 of 6
State: Colorado M&A 2 of 2
Country: United States M&A 7 of 7
Year: 2022 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-11-18 DynaTrap

Milwaukee, Wisconsin, United States

Dynamic Solutions Worldwide LLC is a provider of insect traps with both indoor and outdoor applications. Dynamic Solutions Worldwide was founded in 2010 and is based in Milwaukee, Wisconsin.

Buy -

Seller(S) 2

SELLER

Merit Capital Partners

Chicago, Illinois, United States

Investor Investor Investor Investor Investor


Category Mezzanine Finance Firm
Founded 1993
PE ASSETS 2.5B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Merit Capital Partners is a private investment firm that targets investments in middle market manufacturing, distribution, and service based businesses. Merit looks for companies generating at least $20 million in sales and at least $4 million in EBITDA. Merit can provide both equity and junior capital financing and looks to commit at least $15 million per transaction. Prospective transaction situations include management buyouts, recapitalizations, growth financings, divestitures, unsponsored transactions, and ESOPs. Merit Capital will not invest in start-ups, turnarounds, real estate, specialty retail, or oil/gas opportunities. Merit Capital was originally known as William Blair Mezzanine Capital and became independent in 2004. Merit Capital Partners was formed in 1993 and is based in Chicago, Illinois.


DEAL STATS #
Overall 48 of 56
Sector: Consumer Products M&A 2 of 2
Type: Add-on Acquisition M&A Deals 27 of 31
State: Colorado M&A 1 of 1
Country: United States M&A 48 of 55
Year: 2022 M&A 1 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-01 Urban Surfaces

Corona, California, United States

Urban Surfaces is a provider of flooring to the multi-family and single-family housing markets. Urban Surfaces sells luxury vinyl and stone plastic composite flooring to property management companies, flooring contractors, and retailers. Urban Surfaces was founded in 2001 and is based in Corona, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-06-23 Liberty Group

Houston, Texas, United States

Liberty Group provides temporary staffing, executive search, and employee screening services to clients in the multifamily residential real estate industry. Liberty Group was founded in 1977 and is based in Houston, Texas.

Sell -
SELLER

Aiglon Capital

Durham, North Carolina, United States

Investor


Category Private Equity Firm
Founded 2014
Size Small
Type Sector Agnostic
DESCRIPTION

Aiglon Capital Management is a private equity firm focused on lower middle-market investments in the low-tech manufacturing, distribution, and services sectors. Aiglon prefers companies in the Southeast US with revenues of $25 to $250 million and EBITDA of $5 to $20 million. Aiglon Capital Management was formed in 2014 and is headquartered in Durham, North Carolina.


DEAL STATS #
Overall 5 of 6
Sector: Consumer Products M&A 1 of 1
Type: Add-on Acquisition M&A Deals 4 of 5
State: Colorado M&A 1 of 1
Country: United States M&A 5 of 6
Year: 2022 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-15 Propet Footwear

Auburn, Washington, United States

Propet Footwear is a designer, manufacturer, and distributor of comfort footwear for hard-to-fit feet across an extensive range of sizes and widths. The company sells its products through traditional wholesale, retail, and e-commerce channels, through online marketplaces via dropship, and through medical providers. Propet Footwear was formed in 1985 and is based in Auburn, Washington.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-04-01 BraceLab

Raleigh, North Carolina, United States

BraceLab is a designer, manufacturer, and distributor of soft medical braces for the upper and lower extremities and spine. Its products enhance users’ recovery after injury and the safety of athletics and other physical activities. BraceLab was founded in 2017 and is based in Raleigh, North Carolina.

Buy -