M&A Deal Summary

Medical Knowledge Group Acquires Conisus

On July 19, 2021, Medical Knowledge Group acquired education company Conisus from Webster Equity Partners, Five Points Capital and Monroe Capital

Acquisition Highlights
  • This is Medical Knowledge Group’s 1st transaction in the Education sector.
  • This is Medical Knowledge Group’s 1st transaction in the United States.
  • This is Medical Knowledge Group’s 1st transaction in Georgia.

M&A Deal Summary

Date 2021-07-19
Target Conisus
Sector Education
Buyer(s) Medical Knowledge Group
Sellers(s) Webster Equity Partners
Five Points Capital
Monroe Capital
Deal Type Add-on Acquisition

Target

Conisus

Atlanta, Georgia, United States
Conisus provides scientific-oriented promotional marketing and education solutions to a diverse group of biopharmaceutical companies to assist in the promotion and education of oncology drugs and therapies. Conisus was formed in 2007 and is based in Atlanta, Georgia.

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Buyer(S) 1

Buyer

Medical Knowledge Group

New York, New York, United States

Category Company
Founded 2004
Sector Information Technology
DESCRIPTION

Medical Knowledge Group address the business needs of biopharmaceutical companies through the provision of network-mapping analytics, patient-finding analytics, and multi-channel marketing solutions. Medical Knowledge Group was formed in 2004 and is based in New York.


DEAL STATS #
Overall 1 of 2
Sector (Education) 1 of 1
Type (Add-on Acquisition) 1 of 2
State (Georgia) 1 of 1
Country (United States) 1 of 2
Year (2021) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-08-01 Sound Healthcare Communications

Bridgewater, New Jersey, United States

Sound Healthcare Communications is a full-service, independent, healthcare advertising agency that provides end-to-end, sound strategic thinking, creative, and multichannel solutions for their diverse roster of biopharmaceutical clients. Sound Healthcare Communications was founded in 2014 and is based in Bridgewater, New Jersey.

Buy -

Seller(S) 3

SELLER

Webster Equity Partners

Waltham, Massachusetts, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2003
PE ASSETS 6.8B USD
Size Mega
Type Sector Focused
DESCRIPTION

Webster Capital is a private equity firm that targets growth capital and buyout investments in profitable, middle-market healthcare and consumer companies. Prospective business characteristics of interest include differentiated products or services, distinctive brands, and loyal/repeat customers. Webster looks for companies generating sales of $20 to $200 million, EBITDA of $5 to $20 million, and valued up to $200 million. Webster Capital was formed in 2003 and is based in Waltham, Massachusetts.


DEAL STATS #
Overall 18 of 20
Sector (Education) 1 of 1
Type (Add-on Acquisition) 9 of 10
State (Georgia) 3 of 3
Country (United States) 18 of 20
Year (2021) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-01-01 Advanced Reconstructive Surgery Alliance

Red Bank, New Jersey, United States

Advanced Reconstruction Surgery Alliance (ARSA) is a reconstructive plastic surgery physician organization in the United States focusing on highly-advanced medically necessary procedures. Advanced Reconstructive Surgery Alliance is based in Red Bank, New Jersey.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-01 Honor Health Network

Ridgefield Park, New Jersey, United States

Honor Health Network is a provider of home-based personal care services (“PCS”) to the medicaid population in the northeast. Honor Health Network is based in Ridgefield Park, New Jersey.

Buy -
SELLER

Five Points Capital

Winston-Salem, North Carolina, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1997
PE ASSETS 1.3B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Five Points Capital makes both direct private equity and junior capital investments in US-based middle-market companies. Five Points prefers control based investments and will consider opportunities in a variety of industries. For both equity and mezzanine investments, the Firm looks to commit $5 to $25 million of capital in businesses with at least $10 million in sales and $3 million of EBITDA. Five Points Capital was formerly known as BB&T Capital Partners and re-branded in 2015. The Firm was established in 1997 and is based in Winston-Salem, North Carolina.


DEAL STATS #
Overall 41 of 58
Sector (Education) 2 of 3
Type (Add-on Acquisition) 13 of 24
State (Georgia) 2 of 2
Country (United States) 41 of 58
Year (2021) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-07 Ad.net

Los Angeles, California, United States

Ad.net extends the campaigns of advertisers from traditional search engines and leverages a proprietary technology stack to help brands acquire new customers in an efficient and scalable manner. Ad.net is committed to developing additional solutions and ensuring exceptional service to be at the forefront of the digital advertising needs of advertisers ranging from Fortune 100 brands to SMBs. Ad.net was founded in 2001 and is based in Los Angeles, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-02 Gen4 Dental Partners

Tempe, Arizona, United States

Gen4 Dental Partners is the newest generation of Dental Service Organization, one that is clinician-centric, and patient-obsessed. Gen4 uses many of the lessons the management team learned in developing a best-in-class dental consulting platform to operationalize growth and harness the power of the team. Gen4 will allow practices to focus on the clinical aspects of the business by relieving the growing administrative burden facing dental groups today. Gen4 Dental Partners was founded in 2021 and is based in Tempe, Arizona.

Buy -
SELLER

Monroe Capital

Chicago, Illinois, United States

Investor Investor Investor Investor Investor


Category Lender
Founded 2004
PE ASSETS 14.1B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Monroe Capital is a provider of senior and junior debt and equity co-investments to middle-market companies in the US and Canada. Investment types include unitranche financings, cash flow and enterprise value based loans, asset based loans, acquisition facilities, mezzanine debt, second lien or last-out loans and equity co-investments. Monroe Capital is a generalist investor and will consider companies in the healthcare, technology, media, retail, consumer sectors. Monroe Capital was formed in 2004 and is based in Chicago, Illinois.


DEAL STATS #
Overall 40 of 53
Sector (Education) 1 of 1
Type (Add-on Acquisition) 19 of 27
State (Georgia) 1 of 2
Country (United States) 40 of 53
Year (2021) 3 of 5
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-09 The Difference Card

Mount Kisco, New York, United States

The Difference Card is a provider of healthcare cost containment and wellness programs for small and mid-sized employers. EBS is best known for its primary product, the Difference Card, an employer-funded debit card programmed for reimbursement of approved out-of-pocket employee healthcare expenditures. The Difference Card was established in 2001 and is based in Mount Kisco, New York.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-16 Forbes Media

Jersey City, New Jersey, United States

Forbes Media is an authoritative source of news and information on business, investing, technology, entrepreneurship, leadership and affluent lifestyles. Forbes Media was founded in 2006 and is based in Jersey City, New Jersey.

Sell -