M&A Deal Summary

MediaBrands Worldwide Acquires Spring Creek Group

On October 5, 2011, MediaBrands Worldwide acquired media company Spring Creek Group

Acquisition Highlights
  • This is MediaBrands Worldwide’s 1st transaction in the Media sector.
  • This is MediaBrands Worldwide’s 1st transaction in the United States.
  • This is MediaBrands Worldwide’s 1st transaction in Washington.

M&A Deal Summary

Date 2011-10-05
Target Spring Creek Group
Sector Media
Buyer(s) MediaBrands Worldwide
Deal Type Add-on Acquisition

Target

Spring Creek Group

Seattle, Washington, United States
Spring Creek Group LLC is a provider of social media brand analytics, strategy, and marketing services agency.

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Buyer(S) 1

Buyer

MediaBrands Worldwide

New York, New York, United States

Category Company
Sector Media
DESCRIPTION

MediaBrands Worldwide, Inc. is a manages media-related assets of Interpublic Group of Companies globally.


DEAL STATS #
Overall 1 of 1
Sector: Media M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Washington M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2011 M&A 1 of 1