M&A Deal Summary

MDC Partners Acquires Communifx

On December 8, 2009, MDC Partners acquired media company Communifx

Acquisition Highlights
  • This is MDC Partners’ 3rd transaction in the Media sector.
  • This is MDC Partners’ 1st transaction in the United States.
  • This is MDC Partners’ 1st transaction in Pennsylvania.

M&A Deal Summary

Date 2009-12-08
Target Communifx
Sector Media
Buyer(s) MDC Partners
Deal Type Add-on Acquisition
Advisor(s) Gridley & Company (Financial)

Target

Communifx

Cranberry Township, Pennsylvania, United States
Communifx, a data analytics and database marketing firm that specializes in engagement marketing and optimization solutions.

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Buyer(S) 1

Buyer

MDC Partners

New York, New York, United States

Category Company
Founded 1980
Sector Marketing
Employees4,866
Revenue 1.2B USD (2020)
DESCRIPTION

MDC Partners is an influential marketing and communications networks in the world. Its 50+ advertising, public relations, branding, digital, social and event marketing agencies are responsible for some of the most memorable and engaging campaigns for the world's most respected brands. As "The Place Where Great Talent Lives," MDC Partners is known for its unique partnership model, empowering the most entrepreneurial and innovative talent to drive competitive advantage and business growth for clients. By leveraging technology, data analytics, insights, and strategic consulting solutions, MDC Partners drives measurable results and optimizes return on marketing investment for over 1,700 clients worldwide. MDC Partners was founded in 1980 and is based in New York, New York.


DEAL STATS #
Overall 3 of 7
Sector: Media M&A 3 of 5
Type: Add-on Acquisition M&A Deals 3 of 6
State: Pennsylvania M&A 1 of 1
Country: United States M&A 1 of 5
Year: 2009 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2004-04-19 Henderson bas partnership

Toronto, Ontario, Canada

Henderson bas partnership is an advertising agency company in Canada. It offers various services, such as marketing strategy and research, database marketing, Web design and technology services.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2012-03-05 dotbox inc.

New York, New York, United States

dotbox has grown into one of the providers of social commerce solutions to retail clients in the United States. dotbox success in introducing new retail concepts to the public and in reinventing mature heritage brands speaks for itself.

Buy -