Add-on Acquisition • Internet Software and Services

Match Group Acquires Her

On May 20, 2025, Match Group acquired internet software and services company Her

Acquisition Context

This is Match Group’s 6th transaction in the Internet Software and Services sector.
This is Match Group’s 5th transaction in the United States.
This is Match Group’s 2nd transaction in California.

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M&A Deal Summary
Date	May 20, 2025
Target	Her
Sector	Internet Software and Services
Buyer(s)	Match Group
Deal Type	Add-on Acquisition

Target Company

Her

San Francisco, California, United States

Her is a dating and community app for the lesbian, queer, bisexual and sapphic community. Her is based in San Francisco, California.

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Buyer Overview 1

Buyer

Match Group

Dallas, Texas, United States

Category	Company
Founded	1986
Sector	Internet Software and Services
Employees	2,500
Revenue	3.5B USD (2024)

DESCRIPTION

Match Group's corporate headquarters in Dallas, Texas.

Match Group is a provider of internet dating services including Match.com, PlentyofFish, OkCupid, and Tinder amongst other brands. Match Group was founded in 1986 and is based in Dallas, Texas.

Deal Context for Buyer	#
Overall	7 of 7
Sector: Internet Software and Services	6 of 6
Type: Add-on Acquisition	7 of 7
State: California	2 of 2
Country: United States	5 of 5
Year: 2025	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2022-10-19	Noonlight Santa Monica, California, United States Noonlight provides safety platform and mobile app that can trigger requests to emergency services. Noonlight was founded in 2013 and is based in Santa Monica, California.	Sell	-

DATE

TARGET

DEAL TYPE

VALUE

2022-10-19

Noonlight

Santa Monica, California, United States

Noonlight provides safety platform and mobile app that can trigger requests to emergency services. Noonlight was founded in 2013 and is based in Santa Monica, California.

Sell

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