M&A Deal Summary

Maspex Group Acquires Becherovka

On December 21, 2023, Maspex Group acquired beverage company Becherovka from Pernod Ricard

Acquisition Highlights
  • This is Maspex Group’s 1st transaction in the Beverages sector.
  • This is Maspex Group’s 1st transaction in Czech Republic.

M&A Deal Summary
Date 2023-12-21
Target Becherovka
Sector Beverages
Buyer(s) Maspex Group
Sellers(s) Pernod Ricard
Deal Type Divestiture

Target

Becherovka

Karlovy Vary, Czech Republic
Becherovka is a Central European producer of a bitter liquor whose original and unchanged recipe combines approximately 20 herbs and spices. Becherovka was established in 1807 and is based in Karlovy Vary, Czech Republic.

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Buyer(S) 1

Buyer

Maspex Group

Wadowice, Poland
Category Company
Founded 1990
Sector Food
Employees9,200
DESCRIPTION

Maspex Group is an Eastern European food and beverage company. The Company has nearly 70 brands in its portfolio, and its products are present in over 70 countries worldwide. Its brands include Tymbark, Kubu?, Lubella, ?owicz, Krakus, Kotlin, Puchatek, DecoMorreno, Cremona, Plusssz, and La Festa, Relax, Bucovina, River, Queens, Olympos, Apenta, Vellingrad. Maspex Group was formed in 1990 and is based in Wadowice, Poland.

DEAL STATS #
Overall 2 of 2
Sector (Beverages) 1 of 1
Type (Divestiture) 1 of 1
Country (Czech Republic) 1 of 1
Year (2023) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-12-20 AGROS NOVA Sp. z o.o.

Warsaw, Poland

Agros Nova provides both fruit and vegetable preserves and ready-made food segments including jams, ketchup, tomato paste, sauces, ready meals and soups.

Buy -

Seller(S) 1

SELLER

Pernod Ricard

Paris, France
Category Company
Founded 1805
Sector Beverages
Employees20,617
Revenue 12.1B EUR (2023)
DESCRIPTION

Pernod Ricard produces and sells wines and spirits. Pernod Ricard was founded in 1805 and is based in Paris, France.

DEAL STATS #
Overall 5 of 5
Sector (Beverages) 3 of 3
Type (Divestiture) 5 of 5
Country (Czech Republic) 1 of 1
Year (2023) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-06-20 Pernod Ricard - Tormore Scotch Whisky Brand & Distillery

Paris, France

Pernod Ricard's Tormore Scotch Whisky Brand & Distillery is a producer of wines and spirits.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-04-22 Terres de Ravel

Pierrefeu-du-Var, France

Terres de Ravel is a vineyard estate developing its Super Premium and Ultra-Premium vintages, including wines like Symphonie, Fantastique, and Marguerite en Provence1. Terres de Ravel is based in Pierrefeu-du-Var, France.

Buy -
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