M&A Deal Summary

Market Force Acquires Retail Eyes

On September 26, 2011, Market Force acquired media company Retail Eyes

Acquisition Highlights
  • This is Market Force’s 1st transaction in the Media sector.
  • This is Market Force’s 1st transaction in the United Kingdom.

M&A Deal Summary

Date 2011-09-26
Target Retail Eyes
Sector Media
Buyer(s) Market Force
Deal Type Add-on Acquisition

Target

Retail Eyes

Milton Keynes, United Kingdom
Retail Eyes, the UK’s customer experience improvement agency.

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Buyer(S) 1

Buyer

Market Force

Peachtree Corners, Georgia, United States

Category Company
Founded 2005
Sector Internet Software and Services
DESCRIPTION

Market Force is a global provider of customer experience management software and services, which capture customer experience data through multiple channels and provide location-based measurement and analytics. Market Force integrates this data into a cloud-based platform where clients can view, track, and analyze data in real time. Market Force was founded in 2005 and is based in Peachtree Corners, Georgia.


DEAL STATS #
Overall 1 of 1
Sector: Media M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: United Kingdom M&A 1 of 1
Year: 2011 M&A 1 of 1