M&A Deal Summary

Marigold Acquires Sailthru

On January 15, 2019, Marigold acquired internet software and services company Sailthru

Acquisition Highlights
  • This is Marigold’s 2nd transaction in the Internet Software and Services sector.
  • This is Marigold’s 2nd transaction in the United States.
  • This is Marigold’s 1st transaction in New York.

M&A Deal Summary
Date 2019-01-15
Target Sailthru
Sector Internet Software and Services
Buyer(s) Marigold
Deal Type Add-on Acquisition
Advisor(s) Union Square Advisors LLC (Financial)

Target

Sailthru

New York, New York, United States
Sailthru, Inc. is a provider of cloud-based software solutions to helps modern marketers at leading retail and media companies build deeper, longer-lasting relationships with their customers. Sailthru, Inc. was founded in 2008 and is based in New York City.

Search 201,292 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

Marigold

Nashville, Tennessee, United States
Category Company
Founded 2017
Sector Internet Software and Services
DESCRIPTION

Marigold provides email marketing platforms: Campaign Monitor, Delivra, and Emma. Marigold solutions are designed for your specific size, industry, and maturity, giving you the technology and expertise you need to grow the relationships that grow your business, from customer acquisition to engagement to loyalty. Marigold was founded in 2017 and is based in Nashville, Tennessee.

DEAL STATS #
Overall 2 of 5
Sector (Internet Software and Services) 2 of 5
Type (Add-on Acquisition) 2 of 4
State (New York) 1 of 1
Country (United States) 2 of 4
Year (2019) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-01-15 Liveclicker

Cupertino, California, United States

Liveclicker, Inc. is a provider of real-time email personalization solutions for B2C marketers. Liveclicker, Inc. was founded in 2008 and is based in Cupertino, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-05-14 Vuture

London, United Kingdom

Vuture is a cross-channel marketing platform for legal and professional service providers. Vuture was established to transform the communication and event model for professional services. The platform’s seamless integration with CRM providers enables users to create unique, consistent and personalized communications, securely, to power value-driven client experiences. Vuture’s automation technology puts its professional-services users in control to build trusted relationships, drive brand loyalty and, efficiently, deliver engaging, multichannel campaigns that place their clients at the heart of the business.

Buy -
Mergr

Product

Company

Legal