M&A Deal Summary

Luvbyrd Acquires Yonder

On June 14, 2017, Luvbyrd acquired internet software and services company Yonder from Active Interest Media

Acquisition Highlights
  • This is Luvbyrd’s 1st transaction in the Internet Software and Services sector.
  • This is Luvbyrd’s 1st transaction in the United States.
  • This is Luvbyrd’s 1st transaction in Colorado.

M&A Deal Summary

Date 2017-06-14
Target Yonder
Sector Internet Software and Services
Buyer(s) Luvbyrd
Sellers(s) Active Interest Media
Deal Type Divestiture

Target

Yonder

Boulder, Colorado, United States
Yonder is a mobile based application that enables adventure seekers to discover, share and plan their adventure and outdoor recreation programs.

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Buyer(S) 1

Buyer

Luvbyrd

Denver, Colorado, United States

Category Company
Founded 2014
Sector Internet Software and Services
DESCRIPTION

Luvbyrd is a dating app for outdoor enthusiasts. Members on the site can seek out their partner based on what they enjoy doing in the outdoors.


DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
State: Colorado M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2017 M&A 1 of 1

Seller(S) 1

SELLER

Active Interest Media

Boulder, Colorado, United States

Category Company
Founded 2003
Sector Publishing
DESCRIPTION

Active Interest Media is a publisher of enthusiast magazines, events, and websites. AIM publishes several category magazines including American Cowboy, Backpacker, Better Nutrition, Black Belt, Building Systems, The Collectors Guide, Log Home Design Ideas, Log Home Living, Old-House Journal Publications, Optimum Wellness, Southwest Art, Timber Home Living, Vegetarian Times, Wild Oats, Yachts International, Yellowstone Journal and Yoga Journal. Active Interest Media was founded in 2003 and is based in Boulder, Colorado.


DEAL STATS #
Overall 2 of 4
Sector: Internet Software and Services M&A 1 of 1
Type: Divestiture M&A Deals 2 of 4
State: Colorado M&A 1 of 1
Country: United States M&A 2 of 4
Year: 2017 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-03-02 Show Management

Fort Lauderdale, Florida, United States

Show Management is the operator of some of the largest yachting and boat shows in the US. Show Management operates in the growing international yachting industry, with five major Exhibition Brands: Fort Lauderdale International Boat Show, Yachts Miami Beach, Palm Beach International Boat Show, Suncoast Boat Show and the St Petersburg Power and Sailboat Show.

Sell £106M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-06-30 Active Interest Media - Healthy Living Fitness and Outdoor Divisions

El Segund, California, United States

Active Interest Media, Inc.'s Healthy Living, Fitness, and Outdoor Divisions include Yoga Journal, SKI, Climbing, BACKPACKER, Warren Miller Entertainment, Oxygen, IDEA Health, and Fitness Association, Clean Eating, Vegetarian Times, Better Nutrition, NatuRx, Muscle & Performance, Nastar, Fly Fishing Film Tour, National Park Trips, and SNEWS.

Sell -