Add-on Acquisition • Beverages

Loud Beverage Group Acquires Surge Distribution

On January 16, 2024, Loud Beverage Group acquired beverage company Surge Distribution

Acquisition Context

This is Loud Beverage Group’s 1st transaction in the Beverages sector.
This is Loud Beverage Group’s 1st transaction in the United States.
This is Loud Beverage Group’s 1st transaction in South Carolina.

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M&A Deal Summary
Date	January 16, 2024
Target	Surge Distribution
Sector	Beverages
Buyer(s)	Loud Beverage Group
Deal Type	Add-on Acquisition

Target Company

Surge Distribution

Greer, South Carolina, United States

Surge Distribution is a beverage distribution company. Its product range caters to the ever-evolving demands of the market, ensuring their retail partners receive not only quality but also superior customer service to maintain a competitive edge. Surge Distribution is based in Greer, South Carolina.

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Buyer Overview 1

Buyer

Loud Beverage Group

Greer, South Carolina, United States

Category	Company
Sector	Beverages

DESCRIPTION

Loud Beverage Group operates as a holding company, specializing in distributing an array of products that are in high demand. Its focus is on offering a diverse range of products to meet the evolving needs and preferences of its customers. Loud Beverage Group is based in Greer, South Carolina.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Beverages	1 of 1
Type: Add-on Acquisition	1 of 1
State: South Carolina	1 of 1
Country: United States	1 of 1
Year: 2024	1 of 1

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