Add-on Acquisition • E-Commerce

LivingSocial Acquires TMON

On August 1, 2011, LivingSocial acquired e-commerce company TMON

Acquisition Context

This is LivingSocial’s 1st transaction in the E-Commerce sector.
This is LivingSocial’s 1st transaction in South Korea.

Investment Fate

TMON was divested to a consortium of strategic buyers in 2013 for 260M USD.
TMON was sold to a consortium of buyers in 2015.
TMON was sold to a strategic buyer in 2022.

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M&A Deal Summary
Date	August 1, 2011
Target	TMON
Sector	E-Commerce
Buyer(s)	LivingSocial
Deal Type	Add-on Acquisition

Target Company

TMON

Seoul, South Korea

TMON is a mobile-first, e-commerce platform that provides a premium online and mobile shopping experience to customers across South Korea. TMON offers a curated selection of discounted items across the categories of Goods, Local Services, and Travel. TMON was founded in 2010 and is based in Seoul, South Korea.

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Buyer Overview 1

Buyer

LivingSocial

Washington, District of Columbia, United States

Category	Company
Founded	2007
Sector	E-Commerce

DESCRIPTION

LivingSocial, Inc. is an online marketplace to buy and share things to do in your city and beyond. Company provide a trusted, convenient source for finding value on everyday items and activities and identifying novel, enriching and fun experiences to enjoy and share with friends.

Deal Context for Buyer	#
Overall	3 of 4
Sector: E-Commerce	1 of 1
Type: Add-on Acquisition	3 of 4
Country: South Korea	1 of 1
Year: 2011	3 of 3

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2011-04-27	Ensogo Holdings Indonesia Ensogo is a social shopping website operating in Thailand, Philippines, and Indonesia. The Company was formed in 2010 and is based in Indonesia.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2011-04-27

Ensogo Holdings

Indonesia

Ensogo is a social shopping website operating in Thailand, Philippines, and Indonesia. The Company was formed in 2010 and is based in Indonesia.

Buy

FOLLOWING DEAL

DATE	TARGET	DEAL TYPE	VALUE
2012-04-27	ONOSYS Online Ordering System Cleveland, Ohio, United States ONOSYS Online Ordering System is a veteran developer of enterprise-level online ordering systems for restaurants.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2012-04-27

ONOSYS Online Ordering System

Cleveland, Ohio, United States

ONOSYS Online Ordering System is a veteran developer of enterprise-level online ordering systems for restaurants.

Buy

Explore Related M&A Activity

E-Commerce M&A - Add-on Acquisition M&A Deals - South Korea M&A - 2011 M&A