M&A Deal Summary

LesserEvil Acquires R.E.D.D. Bar

On April 13, 2022, LesserEvil acquired food company R.E.D.D. Bar

Acquisition Highlights
  • This is LesserEvil’s 1st transaction in the Food sector.
  • This is LesserEvil’s 1st transaction in the United States.
  • This is LesserEvil’s 1st transaction in Michigan.

M&A Deal Summary
Date 2022-04-13
Target R.E.D.D. Bar
Sector Food
Buyer(s) LesserEvil
Deal Type Add-on Acquisition

Target

R.E.D.D. Bar

Portland, Michigan, United States
R.E.D.D. Bar is a provider of plant-based nourishment, proteins, probiotics, phytonutrients. R.E.D.D. Bar was founded in 2010 and is based in Portland, Michigan.

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Buyer(S) 1

Buyer

LesserEvil

Danbury, Connecticut, United States
Category Company
Sector Food
DESCRIPTION

LesserEvil is a producer of an organic popcorn, grain-free organic puffs, grain-free egg white curls, keto certified mini cookies and veggie sticks lines. LesserEvil is based in Danbury, Connecticut.

DEAL STATS #
Overall 1 of 1
Sector (Food) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (Michigan) 1 of 1
Country (United States) 1 of 1
Year (2022) 1 of 1
Mergr

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